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Minions Los Angeles Times Masthead

‘Minions’ LA Times Promotion Stirs Up (Planned?) Controversy

While “Minions” may not commence their invasion of the North American box office until tomorrow (July 10th), you’d have to be living a fairly hermetic life to be completely unaware of the latest animated release from Universal Pictures. The film’s marketing blitz has seen its…

Daily Cinema Digest – Tuesday 9 September 2014

‘AMC Is A Ticking Time Bomb’, Seeking Alpha’s article headline yells. Not quite as dire, but it does raise some pertinent questions about AMC’s long term financing. No mention of the summer slate of 2015 but just a penetrating look at the underlying profit, margin, borrowing,…

Tired of Hearing Film Is Dead

Can Filmmakers Really Help Kodak Craft A New Image?

The long standing uncertainty over the future of 35mm motion picture film was finally laid to rest this past week by the Eastman Kodak Co. causing the industry to heave a huge sigh of relief. That’s one way to look at the company’s announcement of an agreement with what the Wall Street J…

How Do You Make Marketing Movies Via Social Media Sexy? Ask Beyonce

http://instagram.com/p/qp2Maivw5b This is one of those “in case you missed it” posts. We have previously written about the use of social media in the marketing of movies and television. Yet, I can’t recall ever detailing the use of social media to promote the upcoming release of ma…

Nikki Rocco

Why We’ll Miss Nikki Rocco When She Retires As Universal’s Head of Distribution

Arriving at McCarran International Airport in Las Vegas for my return flight from CinemaCon last month I was greeted at the gate by a potpourri of industry professionals, as was to be expected. There were engineers and sales reps from manufactures such as QSC and Volfoni, studio distribution executi…

Universal Cancels “Tower Heist” Premium-VOD Test

[/caption] Well that didn’t take long. Facing stiff opposition from exhibitors Universal Pictures has decided to scrap its plan of releasing “Tower Heist” on premium-video-on-demand three weeks after its November 4th release. The move comes a week after the studio originally announced its inte…

Tower Heist

Universal Hopes “Tower Heist” Will Pass The Premium-VOD Test

In what the Los Angeles Times called “an audacious move” earlier this week, Universal Pictures announced earlier this week that it would allow the Eddie Murphy action comedy “Tower Heist” to be shown via premium-video-on-demand three weeks after its November 4th release date.…

Chris McGurk

Why Cinedigm Hired Chris McGurk As CEO

[/caption] Okay, I admit that the headline of this post is pure click bait. But did you really want to read another story headlined “Chris McGurk Named Cinedigm CEO”? Truth is I wasn’t in Cinedigm’s board room when they offered Chris McGurk their Chairman and CEO positions, a…

First Run Movies Headed Into The Home At Premium Prices

The debate over motion picture release windows heated up again last week as two studios spoke openly about their plans for allowing limited home viewing of movies shortly after their theatrical opening. In addition, news came of a pricey new service looking to make films available in living rooms da…

DreamWorks Dumps Universal And Shacks Up With Disney

Sometimes rebound relationships can really pay off. At least that’s what Walt Disney Studios is hoping now that it has agreed to enter a long-term agreement with DreamWorks to distribute upwards of six films a year starting in 2010. The deal was put together very quietly over the last severa…