What’s The Deal With the New MoviePass Annual Plan?

MoviePass, the movie theater subscription service that’s been stirring up the cinema industry over the past few months, announced they would be offering an annual plan for USD $89.95. That works out to USD $6.95 per month, or a 30%…

CJ Talks to Jean Mizrahi, CEO Ymagis, at FNCF

I bump into Ymagis’ CEO Jean Mizrahi as we walk in opposite directions on Rue Eugene Colas that connects the centre of Deauville with the convention building on the beach. It was the first day of the annual French cinema…

CJ Analysis: MoviePass Strategy is a Big Data Gamble

Last week, when MoviePass lowered its “unlimited” moviegoing plan to just USD $9.95 per month, the ensuing news stories and their associated clickbait headlines could have written themselves. Each found it necessary to explain precisely what MoviePass is and remind…

Gruvi: Movie Marketing in the Connected World

Winning Your Audiences. Movie Marketing in the Connected World is an e-book recently published by Gruvi which discusses why it’s so important to understand your audiences. This will help you to figure out how to meaningfully reach and communicate to…

40 Under 40 EUR: Pierre Flamant of Ymagis Group

This story first appeared in a special CineEurope 2016 issue of BoxOffice magazine. To subscribe to the magazine click here. Name: Pierre Flamant Company: Ymagis Group Title: Chief Financial Officer Country: Belgium Like many who grew up in large part…

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