I bump into Ymagis’ CEO Jean Mizrahi as we walk in opposite directions on Rue Eugene Colas that connects the centre of Deauville with the convention building on the beach. It was the first day of the annual French cinema…
Last week, when MoviePass lowered its “unlimited” moviegoing plan to just USD $9.95 per month, the ensuing news stories and their associated clickbait headlines could have written themselves. Each found it necessary to explain precisely what MoviePass is and remind…
Winning Your Audiences. Movie Marketing in the Connected World is an e-book recently published by Gruvi which discusses why it’s so important to understand your audiences. This will help you to figure out how to meaningfully reach and communicate to…
Celluloid Junkie has partnered with UNIC – the International Union of Cinemas trade body for Europe and beyond – to highlight innovation in the European cinema sector. UNIC has just published a report called ‘Innovation and the Big Screen‘ (PDF link). In the…
This story first appeared in a special CineEurope 2016 issue of BoxOffice magazine. To subscribe to the magazine click here. Name: Pierre Flamant Company: Ymagis Group Title: Chief Financial Officer Country: Belgium Like many who grew up in large part…
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