Top Five Least Marketable Movies In Cannes (Yet To Be Marketed)

“Least marketable movie” doesn’t necessarily mean “worst film.” Far from it: challenging features, whether they be chat-fests or thinly plotted spectacles, usually don’t lend themselves to Instagram-ready campaigns or Twitter-fueled debates. That said, sometimes a challenging film—from proven talents, and…

Top Five Most Marketable Movies In Cannes (Yet To Be Marketed)

Even before it started, the 72nd Cannes Film Festival had one of the most commercial line-ups in years. High-profile international auteurs always help—gracias, Pedro Almodóvar—as do a few American brand names like Quentin Tarantino and Jim Jarmusch. Throw in a…

Marketing Around the Land Mines of Spoilers

“Would you like to open the black box with me, madame?” says a mischievous young woman in Bong Joon-ho’s Parasite. Wait-a-minute – don’t tell me what happens next! Although I won’t see your movie unless you do. That’s the compelling…

Christopher Nolan Revisits “2001” at Cannes

It’s hard to believe that over the past two decades filmmaker Christopher Nolan has made 11 feature films yet has never once been to the Cannes Film Festival with a movie. That changes this year, as Nolan has made his…

Women Find Their Voice at Cannes Film Festival

Had it not been for Harvey Weinstein the biggest controversy at this year’s Cannes Film Festival might have been the red carpet selfie ban. “Thank you Harvey [Weinstein] and Kevin [Spacey]; you helped women find their voice,” declared director Kate…

Though Absent, Netflix Is Still A Big Presence In Cannes

As much as the question over whether films made by Netflix are “legitimate” movies if they aren’t released in cinemas was front and center at last year’s Cannes Film Festival, this year it seems the topic is being raised less…

Projection Issue Spoils Netflix Cannes Debut

No doubt the Cannes Film Festival wishes to put the discussion surrounding their programming two Netflix titles at this year’s festival behind them. Yet in an ironic moment that underscored the ongoing debate of selecting films that will never be…

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