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CJ Cinema Digest – Friday 4 March 2016

NYT goes repertory cinema, Ourscreen gets Vue, Israeli screen growth, "Deadpool" age-controversy in Germany, Europe's first VR cinema, 4DX warning in Japan, "Pattaya" and "Wolves" de-programmed in in France, "28 Days Later" for Secret Cinema, defibrillators, 'sleeping bag cinema' in Japan, hope for…

Inside Llewyn Davis New York Times Ad

CBS Films Masters The Art of Social Media Marketing

Using Twitter, Facebook, Tumblr and Instagram to advertise and promote a new or upcoming film release isn’t exactly a new concept. Distributors have been incorporating social media campaigns as part of their marketing efforts for the past several years now. However, most attempts at building a…

Fox Comes Up Blank For “Book Thief” Advertisement

If you happened to pick up today’s print issue of the New York Times you may have been thrown by what looked like a printing error; pages 9 and 10 of the main A section were blank. These were not, however, pages that slipped past the printing press untouched. Rather the blank pages were purpos…

New York Times Lincoln Trailer Timeline

New York Times and NPR Dissect Movie Trailers

As part of their coverage of this year’s Academy Awards, the New York Times has published an interesting (and technologically slick) interactive graphic that details how scenes from a film are used in their accompanying trailers. The Times examines five of the nine Oscar nominees for Best Pict…

Fathom Brings Los Angeles Philharmonic To Cinemas

[youtube width=”560″ height=”340″]http://www.youtube.com/watch?v=HbvI2n_1Pb0[/youtube] After turning the New York Metropolitan Opera into a poster child for alternative content over the past five years, NCM Fathom is hoping to have the same success with the Los Angeles Philha…

More Rumblings About DCIP’s Financing

Last week both the New York Times and the Wall Street Journal reported that an announcement from Digital Cinema Implementation Partners about their financing was imminent. The opportunity to play 3D content will certainly be welcomed by AMC Theatres, Regal Cinemas and Cinemark, however from the way…

TI’s 4K Announcement Causes Waves – Wither 2K Now?

The announcement on Celluloid Junkie that Texas Instruments is developing 4K projector solutions is causing waves throughout the industry. The story was picked up by both THR.com (DLP making the jump to 4K) and Variety (TI leaping into 4K fray), which despite their headline both acknowledge that TI…

Oh Dear, New York Times Not Impressed By ShoWest

[youtube]http://www.youtube.com/watch?v=xnZ0MyrK8uQ[/youtube] Don’t take our word for it, the New York Times has taken a long hard look at ShoWest and noted that it is not what it used to be. In fairness to both NYT and ShoWest the article’s author Brook Barnes does an admirable job of g…

AMC Set To Deploy Sony 4K Digital Projectors

On the eve of ShoWest, the largest trade show for the motion picture exhibition and distribution industry, AMC Entertainment is set to announce that it will install Sony’s 4K digital projectors on all of their screens. According to Variety and the New York Times, the world’s second largest cinema c…

Booming U.S. Box Office Makes Headlines

[/caption] These days, with the global economic crisis at full force dominating headlines, it seems mainstream media will jump on anything that even smells like positive news. So, it’s no wonder with North American box office earning a billion dollars in January and an additional US $800 million in…