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PVR Dolby Atmos India

Weekly Cinema Digest – Friday 31 July 2015

India – After its deal with Austria’s Cineplexx, Dolby has tied up with PVR to launch Atmos in 50 of the chain’s auditoriums over the next two years at a cost of INR 40 crore (USD $6.26 million). This will make it the largest Atmos install in India. LINK PVR has also announced inte…

Regal To Convert Quarter of All Screens To Luxury Seating

The world’s largest exhibitor Regal has announced plans to convert 25% of all its screens to luxury seating. The move mirrors similar efforts by other large chains such as AMC and Marcus Theatres, and is an attempt to extract more revenue from patrons as cinema attendance declines in the Unite…
Imax Carnival Vista

Daily Cinema Digest – Monday 26 January 2015

USA – Given how large cruise ships have become it was inevitable that sooner or later one of them would get an Imax cinema. Carnival is partnering with entertainment innovator IMAX® to bring the world’s most immersive cinematic experience to sea with the first-ever IMAX® Theatre on a ship. Gue…
Cineworld lesbians

Daily Cinema Digest – Thursday 15 January 2015

UK – Cineworld clearly has to work on more LGBT awareness (not to mention common sense) for its staff, after a lesbian couple were evicted for (wait for it) using the Ladies toilet. A £20 voucher and two free tickets hardly seem like an adequate apology for treating paying customers this way.…
Star Wars Force Awakens Teaser Release

Regal Cinemas Causes A Disturbance In The Force

A few days ago you may have felt a great disturbance in the force, as if millions of PR managers suddenly cried out in terror, and a theatre chain was suddenly silenced. Translation: Regal Cinemas learned the hard (and often harmless) lesson so many online retailers have already experienced on count…
IBC Big Screen Experience

Daily Cinema Digest – Wednesday 27 August 2014

The Netherlands – 4K will be a major topic at the upcoming IBC (show – not ice bucket challenge), with awards just announced for the 4K transmissions by the Vienna State Opera and the 2014 FIFA World Cup. Be sure not to miss this year’s IBC Big Screen Experience – bigger and…

Quarterly Earnings: Regal, Imax and Dolby

Quarterly figures have been arriving thick and fast this week. We look at three key cinema companies: Regal Entertainment, Imax Corporation and Dolby Laboratories. The world’s largest cinema operator announced its quarterly figures and they were not what the analysts had hoped for, with revenu…
Maleficent Regal Entertainment

Exhibitors Pin Their Hopes On Promotional Giveaways For Disney’s “Maleficent”

If Disney’s “Maleficent” fails to generate box office returns when it opens on May 29th it certainly won’t be due to a lack of marketing campaigns touting promotional giveaways. At least that’s the case in North America where the studio has partnered with two of the wor…

“Shatner’s World” Takes Multi-Channel Approach To Marketing Alternative Content

Earlier today while posting a link to to Twitter promoting our piece on Nikki Rocco’s retirement from Universal Pictures, I spotted a tweet from Regal Cinemas in my timeline that provides a great example of alternative content marketing. Specifically, it provides an illustration of how event m…
Regal Summer Movie Express

Daily Cinema Digest – Thursday 17 April 2014

USA (TN): Discount tickets was a hot topic at CinemaCon. No update on that, but Regal will be showing older films for just USD $1 this summer, as it has for the past 22 years. Parent rejoice. Regal Entertainment Group (NYSE: RGC), a leading motion picture exhibitor owning and operating the largest t…
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