CJ Cinema News Digest – Tuesday 19 September 2017

AMC CEO buys AMC shares; Regal & AMC both set to rise; MoviePass (not) a ‘unicorn’; ‘Burkha’ is Indian PVoD hit for Amazon; Genesis expands to Cameroon; CGV ‘cultural playground’; ‘Matilda’ threats to Russian cinemas; “It” fight in St Petersburg…

CJ Analysis: MoviePass Strategy is a Big Data Gamble

Last week, when MoviePass lowered its “unlimited” moviegoing plan to just USD $9.95 per month, the ensuing news stories and their associated clickbait headlines could have written themselves. Each found it necessary to explain precisely what MoviePass is and remind…

How MoviePass Converted AMC From Foe to Friend

Last week MoviePass, the unlimited moviegoing subscription service, reached a major milestone in the development of their company and possibly the decades old theatrical exhibition business model. AMC Theatres announced an agreement with MoviePass for a pilot partnership that will…

MoviePass Adjusts Pricing For Beta Subscribers

Just last week we wrote about how the unlimited moviegoing subscription service MoviePass benefited from being agile and developing their business in an iterative fashion. This week the company is proving just how willing they are to roll out changes…

If At First They Don’t Succeed, MoviePass Tries, Tries Again

Say what you want about MoviePass, the unlimited moviegoing subscription service, but one can not fault the startup for yielding to overwhelming market obstacles or folding at the first sign of serious industry pushback. Instead, when encountering hurdles to their…

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