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CineEurope Retail Coca-Cola seminar

CineEurope: Cinema Retail – Tips & Tricks for Revenue Growth

This post is a transcription composed in real-time during one of the many seminars at CineEurope 2015 in Barcelona, Spain. As such we often paraphrase the presentations being given. The Coca-Cola Company’s retail seminars tends to be one of the highlights of CineEurope, as the company always h…

Coca Cola cineEurope

Daily Cinema Digest – Friday 12 June 2015

CineEurope – The Coca Cola stand, always the biggest at CineEurope, will be brought to life in partnership with YCD Multimedia. Working again with partner Littlebit Technology, as well as NEC Displays Solutions and Intel, YCD’s C-nario Digital Signage Suite will once again be used to bring th…

India multiplex concessions

Daily Cinema Digest – Monday 8 June 2015

[youtube]https://youtu.be/7MqmDJcmoYY[/youtube] France/Switzerland – A major eSports event cinema deal announced by the Electronic Sports League (ESL), BY Experience and Pathe Live. Today, the manic and sports world enters a new dimension. ESL partners with BY Experience , a global leader alte…

Gfinity Arena Vue

Why eSport Is The Next Major Cinema Trend

With the Great Blockbuster Year of ’15 well underway, non-film content in cinemas such as opera, theatre and concerts is seeing its steady rise temporarily eclipsed. But for eSports (electronic sports or pro-gaming) on the big screen this is set to be the breakthrough year. Having already won…

CJ@CineAsia Coca Cola Presentation

Brian Chau, Customer Leadership and Operations Director for Coca-Cola Pacific is on immediately after Larry. [No break for lunch – I’m sipping my Coke Zero and thinking that these seminars will do wonders for my figure.] “We as a beverage company are proud to refresh the worl…

Steve Cinema robot

Daily Cinema Digest – Friday 7 November 2014

Terminator is not the only robot you are likely to encounter in multiplexes in the future, with Belgian cinema advertiser Brightish being the first in the world to launch a cinema robot. Apparently it is much friendlier than the Terminator robot too. Belgian cinema’s advertising sales house, Brightf…

CineEurope 2014: Coca-Cola Seminar – Reasons to Believe

The single most important food and beverage (F & B) company for the exhibition industry hosts its seminar at CineEurope 2014 on how to reach and engage with consumers. I have seen their talks at Cannes Lions (where I was yesterday – hence why no first-day CineEurope coverage) and they real…

Daily Cinema Digest – Monday 16 June 2014

Patrick von Sychowski has been at the Cannes Lions in Cannes, France over the last four days and is presently traveling to Barcelona, Spain to attend CineEurope. While Patrick is traveling I will be doing my best to keep up our daily digest of news related to motion picture exhibition and distributi…

Rusalka Dvorak Met Opera

Daily Cinema Digest – Monday 9 June 2014

Event cinema is used to trade accusation between New York’s Metropolitan opera and London’s Royal Opera House, with the former arguing that it is simply cannibalizing existing audiences, while ROH takes a more constructive view. It is a somewhat unedifying spat, rooted in the Met’s…

AMC Fork&Screen

Daily Cinema Digest – Thursday 5 June 2014

Don’t go short on AMC! If you only read one cinema-related article this week (other than one of ours) make it this one. Heck, forward or print it out and give it to your colleagues. This is one of the best pieces of analysis that I have read about any exhibitor in a very longRead More