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The Europa Distribution session at New Nordic Films in Haugesund brought together an eclectic mix of speakers to discuss how this celebrated subcategory of international cinema is marketed internationally. Festival premieres, awards success and recognisable auteurs can be invaluable, but they don't tell the whole story.

Nordic Cinema Doesn’t Have an Export Problem. It Has a Conversion Problem

A Europa Distribution session at New Nordic Films in Haugesund looked at a well regarded subcategory of international cinema, and found that a reputation for quality doesn’t always lead directly to strong ticket sales. At festivals, Nordic films travel extraordinarily well. They win prizes, attract…
2026 Box Office - January through June - First Half

International Box Office Recovery Accelerates as Local Films Gain Ground

Selected markets across Europe, Asia and Australia reported stronger revenue or attendance during the first half of 2026, with China the major exception and domestic productions increasingly powering the rebound. One year ago, the international theatrical recovery still looked fragile, uneven and he…
UNIC 2026 Annual Report

UNIC Reports European Box Office Held Near €6.9 Billion in 2025, But Admissions Tell a More Complicated Story

European cinemas spent much of 2025 proving a point that has become familiar in the post-pandemic theatrical business: audiences show up when the films are there. The harder question, and the one the International Union of Cinemas’s (UNIC) 2026 Annual Report keeps circling back to, is whether…
Marche du Film - 2024 - The Future Role of Theatrical Exploitation in Europe - Panel

At Marché du Film, European Audiovisual Observatory Surveys State of the Continent’s Box Office

On May 17 and 18, Marché du Film at the Cannes Film Festival hosted two sessions organised by the European Audiovisual Observatory (EAO). The first, headlined “Key Trends in the Film Sector” outlined just that, whilst the second was titled “The Future Role of Theatrical Exploitation in Europe”. The…
Fights Break Out In Theatres During Creed 3 Screenings

“Creed III”: Screenings Take ‘Immersive’ to a Whole New Level

There’s no enemy like the past, says the tagline of “Creed lll”, the ninth film in the “Rocky” franchise. Nevertheless, it seems like some spectators managed to find contemporary enemies during the opening weekend in France and Germany. Thinking outside the boxing ring, several cin…

UNIC Data Shows European Cinema Recovery in 2022

International cinema trade body UNIC has published its preliminary estimates for 2022 box office and admissions across the territories that it covers. The figures show a significant recovery across all countries compared to the Covid lows of 2020 and 2021, even if most countries have yet to see a re…
UNIC and Europe's Green Agenda (credit: UNIC & The Coca-Cola Company)

CJ Green: UNIC and Europe’s Green Agenda

During the last year of existential challenges to cinemas the world over, sustainability hasn’t been a top priority for exhibitors, focused as they have been on straightforward survival. But now that cinemas are enjoying a “reopening boom”, particularly after the United Kingdom’s recent 17th May mil…

By The Numbers: Predicting Cinema’s Post-COVID Recovery

At the end of last year the Celluloid Junkie editorial team began discussing its annual predictions piece for 2021. However, most expert forecasts for 2020 crumbled like volcanic lava sliding into the ocean. We stared into the 2021 crystal ball and saw a lot of fog regarding the return of cinema and…

The Storm Before the Calm: European Cinemas Buoyed by Local Films Pre-Lockdown

For European exhibitors in November 2020, there is a sense of deja-vu. “Lockdown 2 – The Sequel”. Not playing in a cinema near you. In response to rising coronavirus cases, Europe is once again closed for business. Gower Street reports that only 24% of theatres are now open across the EMEA region, d…

Record Breaking Year for European Cinema Attendance

European cinema attendance last year not only recovered from the slight slump of 2018, but went on to break records as the highest this century. Preliminary 2019 statistics from cinema trade body UNIC shows that more than 1.34 billion admissions were recorded last year, representing a 4.5% increase…
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Industry Briefs

  • Bleecker Street & Outerlight Entertainment

    Outerlight Acquires Bleecker Street With Plans to Expand Event Cinema Business

    Oct 16, 2026
  • DCDC United States Coverage Map

    DCDC Upgrades Content Delivery Network Across 1,600 U.S. Cinema Locations

    Oct 15, 2026
  • Hoyts IMAX - Australia and New Zealand

    Exhibitors Serve Up More IMAX Auditoriums

    Oct 15, 2026
  • Screenvision partners with The New York Times Games

    Screenvision Wants to Reinvent the Cinema Pre-Show. Will Audiences Play Along?

    Oct 15, 2026
  • Cineplex - Canada - Third Quarter 2026 Earnings

    Cineplex Posts Record Quarter as North American Box Office Rebound Gains Momentum

    Oct 15, 2026
  • Prince Charles Cinema

    The Prince Charles Cinema Gets a New Lease on Life as Britain Celebrates Its Independents

    Oct 15, 2026
  • Alamo Drafthouse - A24 Cinema Club

    Alamo and A24 Turn Catalogue Films Into Collectible Events

    Oct 8, 2026
  • Samsung's Onyx LED screen at the Lurdy Cinema in Budapest, Hungary

    Cinema LED Keeps Finding Its Way Into More Theatres

    Oct 8, 2026

Popular Posts

  • (From left) Paramount Skydance CEO David Ellison, California Attorney General, Rob Bonta, Cinema United President & CEO, Michael O'Leary

    Cinema United Didn’t Back the Paramount-Warner Merger. It Put Its Terms on the Table.

    Aug 21, 2026
  • Paramount Warner Bros. Merger - Antitrust Settlement

    The Paramount-Warner Merger Is Permanent. The Guardrails for Movie Theatres Are Not

    Sep 22, 2026
  • Nathalie Kaiser, Rentrak Manager, Statistics and Research, Cathy Huis in ’t Veld-Esser, Gofilex CTO and co-owner, Miguel Rivera, Cinépolis Group VP Global Film Programming and Content, Johnny Carr, Vue International Head of Event Cinema and Distribution, Marc Allenby, CEO of Trafalgar Releasing, and Paul Huis in ’t veld, Gofilex CEO, during the ICTA Focus Session, "How Event Cinema, Live Experiences & Streaming Technology Are Set to Transform Cinema-Going" at CineEurope 2026 in Barcelona, Spain on June 23, 2026.

    Event Cinema Is Becoming an Always-On Business

    Aug 10, 2026
  • (From Left) Daniel Loria of Boxoffice Pro, Adam Rymer from Regal, Brock. Bagby of B&B Theatres, Valmir Fernandes from Cinemark, Nicole Woods of RealD and Rolando Rodriguez from Lumma, during CinéShow 2026 in Dallas, Texas on August 25, 2026.

    Cinemas Aren’t Just Marketing Movies Anymore. They’re Marketing Auditoriums

    Sep 15, 2026
  • Cinema United - 2026 Fall Cinema Investment Report - Cinema Investment By The Numbers

    Cinema Owners Have Invested $2.7 Billion in Theatres. What Is That Money Buying?

    Oct 1, 2026
  • Allan Reagan, Founder & Executive Chair of Flix Brewhouse, receiving the Frank Liberto Award at CinéShow 2026 in Dallas, Texas on August 25, 2026.

    Cinergy and Cinema United’s Todd Halstead Honored at CinéShow as Flix Brewhouse’s Allan Reagan Puts Ukraine Center Stage

    Aug 31, 2026
  • (From left) Moderator Cathrine Jakobsen led the case-study discussion during the "Youth, Trends and Taboos on Films" seminar at Haugesund 2026. Silje Salomonsen, co-director of “Back to Tottori,” and Norwegian distributor Linn Barholt participated in seminar on August 25, 2026. (Photo: Grethe Nygaard)

    Young Audiences Already Like Cinema. The Hard Part Is Giving Them a Reason to Go

    Aug 31, 2026
  • Cinema Collectibles Are Big Business

    Cinema Collectibles Are Big Business, but Knowing What to Order Requires Strategy

    Oct 15, 2026

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