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Stephanie Morgner, Senior Director Away-from-Home Customer Cinema, Leisure & Entertainment at The Coca-Cola Company, Sara Nieuwdorp of Cineplex Deutschland, Laila Kaid, Commercial Graduate – Category Executive at Coca-Cola Europacific Partners and Francisco Serrano, Market Research Executive at Conecta Research & Consulting during the "Inside the Gen Z Mindset" panel presented by Coca-Cola at CineEurope 2026 in Barcelona Spain on June 23, 2026.

Gen Z Is Still Going to the Movies, but the Trip Has to Be Worth It

Research across five European markets presented during CineEurope found that younger audiences attend frequently and buy concessions at high rates, but they expect convenience, variety and an experience worth sharing. For years, Gen Z offered the cinema business a convenient explanation for almost a…
Cathy Huis in ’t Veld-Esser, Gofilex CTO and co-owner, Harry Bakas, Business Development and Marketing Manager at Village Cinemas Greece, Almudena Fernández-Golfín of the Federación de Cines de España (FECE) and Omdia analyst Charlotte Jones, during the UNIC Focus Session, "Audience Engagement Across Europe: What Really Works?" at CineEurope 2026 in Barcelona, Spain on June 24, 2026.

Growing Cinema Audiences Starts With Knowing Who You’re Targeting

From Village Cinemas’ Cine School and Spain’s Cine Sénior to solo moviegoers and creator communities, CineEurope showed how identifying specific audiences – and removing the barriers keeping them away – can build attendance. The most revealing audience statistic presented during CineEurope 2026 may…
Nathalie Kaiser, Rentrak Manager, Statistics and Research, Cathy Huis in ’t Veld-Esser, Gofilex CTO and co-owner, Miguel Rivera, Cinépolis Group VP Global Film Programming and Content, Johnny Carr, Vue International Head of Event Cinema and Distribution, Marc Allenby, CEO of Trafalgar Releasing, and Paul Huis in ’t veld, Gofilex CEO, during the ICTA Focus Session, "How Event Cinema, Live Experiences & Streaming Technology Are Set to Transform Cinema-Going" at CineEurope 2026 in Barcelona, Spain on June 23, 2026.

Event Cinema Is Becoming an Always-On Business

Once known as alternative content, event cinema has long since established itself on the theatrical calendar. Now exhibitors are treating it as a year-round programming discipline built around fan communities, advance demand and reliable technical delivery. Event cinema largely shed the label “alter…
Stan Ruszkowski, CEO of The Boxoffice Company, Carla Boyd of Cineworld, Adrien Chabel, the CEO of AlloCine) and Mariano Otero of Fever during the Turning Social Buzz Into Box Office Sales panel at CineEurope on 15 June 2025 in Barcelona, Spain

CineEurope 2025: Turning Social Buzz into Box Office Success

“We’re here to talk about something that never sleeps,” proclaimed Stan Ruszkowski, CEO of The Boxoffice Company, at the outset of a panel discussion at this year’s CineEurope. Titled “From Scroll to Screen: Turning Social Buzz into Box Office Sales”, the session came on the first day of the confere…

Phil Clapp, President, Laura Houlgatte, CEO, International Union Of Cinemas Keynote Address – CineEurope 2023

This is the keynote speech delivered by Phil Clapp, President, and Laura Houlgatte, CEO, International Union of Cinemas (UNIC) at CineEurope 2023 in Barcelona on 19 June 2023 Good afternoon everyone – on behalf of UNIC, the International Union of Cinemas, we are delighted to welcome you to Cin…
CineEurope 2022 - Trade Show Floor

CineEurope 2022: Wired for Sound

For those who attended this year, it’s safe to say that CineEurope 2022 was a great success. Attendance numbers were at least double that of the 2021 convention (itself a success in terms of ambience and getting the cinema community back together again) and there was a definite feeling that “cinema…

CineEurope 2022 Opening Speech

Phil Clapp, President, Laura Houlgatte, CEO, International Union Of Cinemas Keynote address – CineEurope 2022 – 20 June 2022 Good afternoon, everyone – on behalf of UNIC, the International Union of Cinemas, we are delighted to welcome you to CineEurope 2022. The past two years have been a roug…

CineEurope Coca Cola Seminar: Emerging Stronger, Charting the Path for Growth

Bond. Venom. Dune. The audiences are back in their droves, but how have their spending habits changed? With extremely strong retail spends being reported by cinemas, CineEurope’s Coca Cola seminar 2021 examined whether this is a short-term trend or if it is here to stay. The Tuesday morning session…
Charles Rivkin of the Motion Picture Association Keynote at CineEurope 2021

MPA’s Charles Rivkin Brings the Charm to CineEurope 2021

While more Americans made it over to CineEurope this year than did European to CinemaCon, they were still small in number. The Motion Picture Association’s Chairman and CEO Charles (Charlie) Rivkin was one of those and, even though he spends a considerable amount of time in Washington DC, he p…
Phil Clapp at CineEurope 2021

UNIC Opens CineEurope 2021 With Optimistic Keynote

The first in-person CineEurope since June of 2019 opened in Barcelona, Spain on Monday, 4 October with Phil Clapp, the President of the International Union of Cinemas (UNIC), and Laura Houlgatte, the organization’s CEO, personally welcoming attendees in keynote address that recounted the toll…
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Industry Briefs

  • CICAE's 23rd Arthouse Cinema Training in August 2026

    Record Turnout for CICAE’s Arthouse Cinema Training in Berlin

    Sep 1, 2026
  • Marc Whitten - President, Chief Executive Officer and Director of Dolby Laboratories

    Marc Whitten to Succeed Kevin Yeaman as Dolby CEO

    Sep 1, 2026
  • Cinema Operators Ban Meta Smart Glasses

    UK Cinemas Move to Restrict Smart Glasses Over Piracy and Privacy Concerns

    Sep 1, 2026
  • StudioCanal launches StudioCanal classics, a new worldwide catalogue label celebrating its 18,000-title film library

    StudioCanal and TheaterEars Give Catalogue Cinema a New Theatrical Life

    Sep 1, 2026
  • AMC Theatres and Leawood Films

    AMC Expands Its Distribution Ambitions With Leawood Films

    Sep 1, 2026
  • Na Hong-jin’s sci-fi thriller “Hope”

    NEON Turns “Hope” Into a One-Night PLF Event.

    Aug 24, 2026
  • Christopher Nolan's "The Odyssey" playing at the BFI IMAX in London, United Kingdom

    One Screen, £2.7 Million: “The Odyssey” Sets a BFI IMAX Record

    Aug 24, 2026
  • Kinepolis

    Kinepolis Says the Cinema Industry Had a Supply Problem, Not a Demand Problem

    Aug 24, 2026

Popular Posts

  • Andrew Cripss, Head of Global Distribution, Walt Disney Studios - ICTA Barcelona Seminar 2026 - June 21, 2026 - Infinity Vision

    Disney’s Andrew Cripps Says Infinity Vision Is More Marketing Program Than Certification Scheme

    Jun 23, 2026
  • Malta Film Commissioner Johann Grech has ambition plans for the island nation's future as a filming location, and he's using the Mediterrane Film Festival to bring Malta to the industry's attention (Photo: Courtesy Mediterrane Film Festival)

    How the Mediterrane Film Festival in Malta Is Putting the Island on the Map for Filmmakers

    Jul 10, 2026
  • Omdia - Key Trends in Movie Windows in 2025

    Theatrical Windows Are Stretching Again — and Hollywood’s C-Suite Wants Them Longer Still

    Jun 18, 2026
  • 2026 Box Office - January through June - First Half

    International Box Office Recovery Accelerates as Local Films Gain Ground

    Jul 12, 2026
  • IND/EX 2026 brought independent cinemas and film festivals together in Chicago to focus on community, sustainability, advocacy and resilience

    IND/EX 2026: Big Theatre Chains Have Customers. Independent Cinemas Have Communities.

    Jul 12, 2026
  • (From left) Paramount Skydance CEO David Ellison, California Attorney General, Rob Bonta, Cinema United President & CEO, Michael O'Leary

    Cinema United Didn’t Back the Paramount-Warner Merger. It Put Its Terms on the Table.

    Aug 21, 2026
  • (From left) Anthony D'alessandro of Deadline, , Eduardo Acuna of Regal, filmmaker Michael Tiddes, Blair Rich of Legendary Entertainment, Andrew Cripps of Disney and Adam Fogelson of Lionsgate during the "Future of Storytelling for the Big Screen" panel at the Regal Sherman Oaks Galleria on June 15, 2026.

    The Box Office Is Back. At a Renovated Regal Theatre, the Industry Asks What Comes Next

    Jun 19, 2026
  • Cinerama Dome - Hollywood, California

    Cinerama Dome Revival Gives Sony a Hollywood Flagship for Its Exhibition Ambitions

    Jul 22, 2026

Celluloid Junkie is the leading online resource dedicated to the global film and cinema business. Join a growing community of film and cinema industry professionals from around the world who rely on CJ to provide the latest news, insights, analysis, interviews, and research on the motion picture industry.

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