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(From Left) Daniel Loria of Boxoffice Pro, Adam Rymer from Regal, Brock. Bagby of B&B Theatres, Valmir Fernandes from Cinemark, Nicole Woods of RealD and Rolando Rodriguez from Lumma, during CinéShow 2026 in Dallas, Texas on August 25, 2026.

Cinemas Aren’t Just Marketing Movies Anymore. They’re Marketing Auditoriums

For years, movie theatre operators have been told they need to sell the experience, not just the movie. At CinéShow 2026 in Dallas, Texas, that advice took on a considerably more granular meaning: exhibitors are increasingly having to sell the individual auditorium. That was one of the more interest…
The B&B Theatres logo sits to the left of the image, with Paul Farnsworth on the right, against a grey and white movie lights background

CJ Interviews: Paul Farnsworth – Inside the Mind of B&B’s Storyteller-in-Chief

Toma Foster is B&B Theatres’ Director of Guest / Employee Relations. It was in the B&B Theatres corporate conference room, four years ago, that I officially met Paul Farnsworth, Executive Director of Communications and Content. I was attending one of my first meetings after joining the compa…
CinemaCon 2024 - Working Together To Boost Mid-Budget Films

CinemaCon 2024: Boosting Mid-Budget Films Panel

One of the first panel discussions at CinemaCon 2024 was also one of the more interesting, and perhaps, productive sessions. Titled “Strength in the Middle: Working Together To Boost Mid-Budget Films” the panel was held on the first day of the conference, which was held in Las Vegas from…
B&B Theatres Red Oak 12 in Red Oak, Texas

B&B Theatres Opens Red Oak Entertainment Center in Grand Fashion

When it comes to the tens of millions of dollars it must have cost B&B Theatres to build and open their latest multiplex, the company can legitimately claim what so many Hollywood studios say about their latest blockbusters; the money is on the screen. Of course, in the case of the Red Oak 12, B…

AMC and Alamo Top US Cinema Online Engagement Review by Gruvi

Gruvi has recently conducted an A.U.D.I.T. of the websites of major cinema chains in the UK, Australia and the US, in terms of their effective engagement with online audiences. The following three criteria were used to determine the results: Algorithm The Algorithm score is based on each cinema’s be…
AMC coming to Fashion District Philadelphia. (image: Preit/Macerich)

US Cinema Property Update – October 2017

AMC in Philadelphia; Cinemark grows in Sacramento; Marcus threatens Silverspot lawsuit; Cinépolis expands to Midwest; Re-opening: Alamo in Kalamazoo is soon AMC; Malco to open two Imax screens; B&B‘s Cinema 8 gets bar and more; Malibus‘ only cinema is closing. Philadelphia (PA)…
Barco Escape

Daily Cinema Digest – Wednesday 3 September 2014

The Hollywood Reporter has a special issue looking at ‘The Future of Film‘, which to a large extent is also about the future of cinema. Lots of rich pickings, including Carolyn Giardina looking at Barco’s three-screen Escape and what lies beyond it. Movie screens will continue to m…

Is Cinedigm A Digital Cinema Bellwether?

The time before, during and after any motion picture industry trade show is one filled with an endless stream of press releases. Any journalist covering the space receives dozens, if not hundreds, of emails from marketing departments and publicists during these periods filled with press releases. At…
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