Audience Entertainment Archives - Celluloid Junkie

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CineEurope: Engaging the Audience – Interactive Pre-Show Entertainment

The first day of CineEurope, before the official opening ceremony Prometheus Global Media Film Expo Group, the show’s producer, traditionally holds several educational seminars and panel discussions centering around trends and subjects of interest to the worldwide exhibition industry. This yea…

CinemaCon: Barco Looks to Post-VPF Future

“VPFs are gone and they are not coming back,” was the stark message from Barco’s Todd Hoddick, delivered at Barco’s big CinemaCon press event on Tuesday. While this should not come as a surprise to any cinema industry insider, this message is also one that appears to guide Ba…

Fun cinemas

Daily Cinema Digest – Wednesday 4 February 2015

India – Having confirmed its new acquisition, Cinepolis won’t just re-brand the Fun cinema circuit but revamp its entire portfolio, we are told. And it also plans a significant – but realistic – organic expansion. Cinepolis India Pvt. Ltd, the Indian movie exhibition arm of M…

CJ@CineAsia Monetizing Your Digital Investment-In-Theatre Pre-Show Entertainment and Lobby Display

In an effort to provide updates on the CineAsia 2014 conference and trade show presently taking place in Hong Kong SAR, this post was written live, and in the present tense, during one of the conference’s presentations. Comments attributed to speaker(s) are paraphrased unless denoted specifically by…

Google trailer study

Daily Cinema Digest – Saturday 22 November 2014

A study by Google called “Behind the Box Office: What Influences the Films We See” has found that trailers are by far the biggest determinant of what movies moviegoers chose. While the study come out in favour of YouTube, the infographics still has plenty of interesting facts and conclus…

China cine ad

Daily Cinema Digest – Friday 22 August 2014

Cinema advertising is experiencing major growth in China, with a 33% year-on-year increase even as the spot-per-screen-per-play cost has fallen from 16 yuan [USD $2.60] in 2011 to 12 yuan [USD $1.95] this year. As so often we are indebted to EntGroup for this data and analysis. Due to the favorable…

Ted Schilowitz

Ted Schilowitz and Barco Set To Announce New Secret Project at CinemaCon

Ask Ted Schilowitz whether he works in either technology or motion picture production or computer hardware or high resolution imaging or marketing, and the answer you’re most likely to receive is, “Yes”. The technologist was recently tapped by Barco, the cinema technology company,…

Audience Entertainment Is Helping Moviegoers Become A Part of the Story

[youtube width=”560″ height=”315″]http://www.youtube.com/watch?v=rtQ9XMKW9FI[/youtube] Now that the worldwide digital cinema rollout is nearing completion, with most of North America and a majority of Europe and Asia converted, companies, business models and content will begi…

Brixton Ritzy worker protest

Daily Cinema Digest – Wednesday 19 March 2014

A long running wage dispute between staff at south London’s Ritzy Cinema and the owners Picturehouse Cinema (owned by Cineworld) has intensified, with the the disgruntled workers releasing a new statement. Their latest statement – signed by the ‘Ritzy crew’ – disputes the accuracy of the stat…