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Kodak 35mm Motion Picture Film

Kodak Claims ‘Film Is Not Dead’

With nearly 99,000 cinema screens (out of roughly 120,000 worldwide) having already converted to digital, combined with the number of film and television productions now shooting with high-end digital cameras, the need for 35mm film stock is dissolving rapidly. Agfa stopped manufacturing all of thei…
Google's Comparison of 2012 Box Office Index and Film-Related Search Index

Dissecting Google’s Box Office Prediction Study

Predicting box office receipts for a motion picture release, whether for opening weekend or an entire theatrical run, is anything but an exact science. Leave it to the good folks at Google, those lords of the algorithm, to rely on math rather than fuzzy logic when coming up with a better formula for…

Can Social Media Service Vine Help Market Content?

After officially launching this past January, Twitter's new social media service Vine, has begun to find some traction. Vine, which allows users to post looping six second videos, now accounts for more daily shares of media on Twitter than Instagram, the photo sharing mobile app which formerly reign…
New Yorker Movie Franchise Profitability Infographic

New Yorker Magazine Measures Movie Franchise Profitability

Take a look at the release schedule this summer and you might begin to notice a trend; “Hangover III”, “Iron Man 3”, “Star Trek Into Darkness”, “Monsters University”, “Grown Ups 2”, “Despicable Me 2” “RED 2”, etc. Th…
2013 Cannes Film Festival Marquee

Cannes Film Festival Brings China Into Focus

Maybe the Hollywood trade papers were in need of something to write about in the first few days of this year’s Cannes Film Festival. Possibly they were just looking for a way to mention China in story, since the country, now the world’s second largest box office generator, seems to be th…
paris-la-ville-C3A0-remonter-le-temps1.jpg

Dassault demonstrates VR Paris in 3D for cinemas

In the car from Paris’ Gare de Nord station to Dassault Systèmes’ campus at the outskirts of town I got chatting to a British journalist for an education supplement. He confessed that he had never been to Paris before, but that he recognised the streets we were driving down from a video…

Hollywood unites on satellite movie delivery – but is it too late already?

With the overwhelming majority of multiplexes in the US converted to digital, the largest cinema chains have now reached agreement with the majority of Hollywood studios for the satellite delivery of DCPs. The Digital Cinema Distribution Coalition (DCDC) has added Walt Disney, Paramount Pictures and…
New York Times Lincoln Trailer Timeline

New York Times and NPR Dissect Movie Trailers

As part of their coverage of this year’s Academy Awards, the New York Times has published an interesting (and technologically slick) interactive graphic that details how scenes from a film are used in their accompanying trailers. The Times examines five of the nine Oscar nominees for Best Pict…
Lincoln Tribute Poster

AMPAS and BAFTA Get On The Tribute Poster Bandwagon

Ever since they first started appearing back in the mid-2000’s, I’ve been a big fan of what has come to be known as “tribute posters”. The trend seems to have been started by the Mondo Gallery in Austin Texas, a subsidiary of Alamo Drafthouse, the independent spirited cinema…

Focus Finds Unique Way To Prop Up Marketing For “Anna Karenina”

Thirteen years ago I attended a press junket for the film “Anna and the King” and was given what turned out to be a very special gift. Directed by Andy Tennant, the film is set in Siam during the 1860s and tells the story of how King Mongkut (played by Chow Yun-Fat) falls in loveRead Mor…
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