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No Speak English? Cinema Show Noah In 3D Just For You.

Are you familiar with the Ramayana? Have you ever read Journey To The West? If not, then chances are that you will be watching the story of Noah in 2D at your local multiplex. The Hollywood Reporter yesterday had an exclusive on Paramount’s decision to release Darron Aronofsky’s Old Test…

Daily Cinema Digest – Thursday 6 February 2014

IMAX future lies in Asia (read: PRC)… turning to Twitter to save a local cinema as new UK cinema openings abound… a possible case of self-censorship in South Korea… and porn in UK cinemas – on and off-screen. Asia-Pac/China: There can be no doubting that Imax’s future l…

Luis Claro of Pathe

Daily Cinema Digest – Wednesday 5 February 2014

France: The luxury cinema concept arrives in France, courtesy of Gaumont-Pathé. “Au Mans, un cinéma, comme il n’en existe que six en France. Les onze salles du cinéma Pathé ouvriront dans trois mois. Son directeur évoque le son, le confort, et livre son analyse sur le marché manceau des…

Monkey King and Dad Posters

New Chinese Box Office Records Come As No Surprise

Thanks to a quota on foreign films limiting the number of imported titles to 34, movie studios have often struggled to get their movies released in China. Apparently there is no quota on box office bragadocio and Hollywood has been able to easily export its affinity for trumpeting their latest movie…

Shankweiler's Drive-In Theatre

Daily Cinema Digest – Tuesday 4 February 2014

USA: Drive-in cinemas have become the twin victims of the end of analogue film and changing social habits that has mostly de-linked automobiles from cinema-going, other than as a mode of transport to the multiplex. So this is a lovely exception: Americas self-proclaimed oldest drive-in cinema is goi…

Pakistani Cinema Terrorist Attack

Daily Cinema Digest – Monday 3 February 2014

Pakistan: A terrorist attack in a cinema has killed five and injured dozens in a small Pakistani cinema. “Pakistani police say a bomb attack in a cinema in the northwestern city of Peshawar has killed five people. Police official Zahid Khan says the explosion on Sunday night also wounded 30 pe…

Super Bowl XLVIII Movie Spots

Is Advertising a Movie During the Super Bowl Really Worth $4 Million?

In the run up to Super Bowl XLVIII last week a non-industry friend remarked how absurd they thought it was for Hollywood studios to spend $4 million to purchase a 30-seocnd television commercial during the game. That’s how much Paramount Pictures paid for its spots promoting “Transformers: Age of Ex…

Curzon Cinemas in Victoria

Daily Cinema Digest – Friday 31 January 2014

UK: London’s leading arthouse cinema chain is on a major expansion drive. “Boutique cinema chain Curzon Cinemas will almost double the number of its screens in the capital, from 12 to 20, as part of a £6 million expansion plan and design makeover. The main investment is in a new £3 milli…

TCM's 20th Anniversary Casablanca Screening

TCM Celebrates 20th Anniversary With Free Screenings of “Casablanca”

It’s hard to believe the cable network Turner Classic Movies (TCM) is entering its 20th year. It certainly doesn’t seem like that much time has passed since TCM began broadcasting some of the most beloved movies ever made into homes. Apparently, time flies when you’re presenting cl…

AMC Theatres Expands Content Marketing Efforts With “Versus”

[youtube width=”560″ height=”315″]http://youtu.be/oyEup3gG53E[/youtube] AMC Theatres is taking a page out of the latest marketing play books with its new online series “Versus”. The first episode was posted to their website, via YouTube, on Tuesday, January 28th.…