“Transformers: The Last Knight” Shape Shifts the Box Office in 3D with Approximately 67% of Estimated $265M in 3D Ticket Sales Worldwide
Internationally the 3D format Has Been led by China (99%), Russia (58%), Germany (86%), Hong Kong (41%), and The Netherlands (100%)
Los Angeles (June 25, 2017) – RealD Inc., the world’s largest 3D cinema platform and visual technology company, announced today that Paramount’s summer blockbuster “Transformers: The Last Knight” generated 67% of its worldwide gross from 3D performances of the film. $178 million of the total estimated $265 million worldwide came from 3D ticket sales and an estimated $41 million was collected from RealD equipped locations.
The highest performing 3D countries internationally include China (99%), Russia (58%), Germany (86%), Hong Kong (41%), and The Netherlands (100%).In the United States, 34% of the film’s $69 million opening came from 3D performances.
“’Transformers: The Last Knight’ is a visually stunning adventure that is made to be experienced in RealD 3D,” said Travis Reid, President of Worldwide Cinema and Chief Operating Officer for RealD. “Michael Bay and Paramount used the latest technology, visual effects and filmmaking artistry to bring all of the amazing characters in the Transformers universe to life in the most extraordinary of ways. As we have seen with recent blockbusters like ‘Guardians of the Galaxy Vol. 2’ and ‘Pirates of the Caribbean: Dead Men Tell No Tales,’ the global market has been outstanding this summer, especially for spectacular 3D event titles like ‘Transformers: The Last Knight.’”
About Transformers: The Last Knight
“The Last Knight” shatters the core myths of the Transformers franchise, and redefines what it means to be a hero. Humans and Transformers are at war, Optimus Prime is gone. The key to saving our future lies buried in the secrets of the past, in the hidden history of Transformers on Earth. Saving our world falls upon the shoulders of an unlikely alliance: Cade Yeager (Mark Wahlberg); Bumblebee; an English Lord (Sir Anthony Hopkins); and an Oxford Professor (Laura Haddock).
There comes a moment in everyone’s life when we are called upon to make a difference. In “Transformers: The Last Knight,” the hunted will become heroes. Heroes will become villains. Only one world will survive: theirs, or ours.
About RealD Inc.
Globally recognized as the world’s visual technology leader, RealD pioneered digital 3D cinema and today has the world’s largest 3D cinema platform. RealD’s dominant market share is comprised of a network of theatres that include more than 29,000 installed screens with a backlog of 3,000 additional contracted installations in 72 countries with over 1,200 exhibition partners. RealD is the world’s preeminent 3D brand, with well over 2 billion people having experienced a movie in RealD 3D.