Matthew Liebmann Archives - Celluloid Junkie

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Matthew Liebmann, Chief Product, Innovation & Marketing Officer at Vista Group

You Can’t Spell Vista Group Without AI

Even on his worst day, if he even has one, Matthew Liebmann is incredibly even keeled and upbeat. These days, after spending the past year getting adjusted to his new role as Chief Product, Innovation & Marketing Officer at Vista Group, he might be described as downright euphoric. “I have…

Curzon Cinemas

Curzon Cinemas Improves Email Marketing with Movio’s Dynamic Content

During the first week of June we received a lead on a story that, though initially skeptical, we couldn’t ignore. Apparently Movio had helped one of their clients improve their marketing emails, growing their click rate by 18% and, maybe more importantly, seeing an uplift in revenue of 28%. If true,…

Movio and AARP 2017 Oscar Study

Study Finds Oscar Nominated Films Are Attracting Older Audiences

Though we’ll have to wait until Sunday to find out who will win Oscars at this year’s Academy Awards, a new study performed by Movio, a leading moviegoer data analytics firm, in conjunction with the social welfare organization AARP, is letting us know precisely who is watching the nine feature films…