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Movies@

New Study Suggests Exhibitors Can Profit From Latent Demand

On the even of every major cinema industry trade show it is quite common for our inboxes to overflow with meeting requests, sales pitches, product updates, market research and other event related info. These missives come in from companies far and wide, of all shapes and sizes from manufacturers to…

CineEurope: Engaging the Audience – Interactive Pre-Show Entertainment

The first day of CineEurope, before the official opening ceremony Prometheus Global Media Film Expo Group, the show’s producer, traditionally holds several educational seminars and panel discussions centering around trends and subjects of interest to the worldwide exhibition industry. This yea…
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CinemaCon: The True Value Proposition of a Cinema-Goer: It’s Time to Cultivate a Lifetime of Support

The first panel of CinemaCon 2015 looked at (declining) youth attendance and what could be done attract them back, with real-world examples from Kinepolis and Nordisk
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