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Webinar: Helping Independent Cinemas Optimise Their Digital Marketing – Social Media Content Creation

To help independent cinemas make the most of their social media and digital activity, Celluloid Junkie has teamed with movie marketing company Screen Moguls on a digital initiative designed to educate and support cinemas with their digital activity during the coronavirus shutdown. Facebook and Insta…

Tech Will Save Us: How Tech is Supporting Small Businesses (and Cinemas)

While there is no doubt that the coronavirus pandemic has been devastating to small businesses, one of the more interesting aspects has been the technological response to support the businesses most affected by coronavirus. Whether it’s a local coffee shop, a retail outlet or a cinema, there are a h…

AMC Facebook Chestnut Hill

Cinema News Digest – Wednesday 25 July 2018

AMC partners Facebook; LED screen sound break-through; UK summer BO down 19% as 1H admissions up but BO down; MoviePass’ parent promises turnaround; CGV partners smallest cinema; Inox profits up by share price down; Miraj eye 200 screens; Teperberg and Galano promoted to Cineworld board; Korea…

Facebook Fandango Integration

Did Facebook Just Reveal Their Plans To Sell Cinema Tickets? – BREAKING NEWS

Facebook has inadvertently revealed its ambition to directly sell cinema tickets through its platforms. A job posting on the social media giant’s Career’s page for Sales & Marketing seeks applications for ‘Monetization Product Marketing Manager – Movies’. The senior…

Fandango Sells Tickets on Facebook

Why Fandango is Getting Friendly With Facebook to Sell Movie Tickets

As Sony’s “The Magnificent Seven” remake shot to the top of the North American box office this weekend some of those moviegoers contributing to the film’s USD $35 million domestic bounty (USD $54.2 million worldwide) may have purchased their tickets through Facebook, the popu…

'Anchorman 2' Teams Up With Jockey

Anchorman 2: The Legend of Ron Burgundy’s Massive Marketing Campaign

If “Anchorman 2: The Legend Continues” should fail at the box office when it opens in most territories on December 18th, it won’t be for lack marketing. In fact, Paramount Pictures, the studio releasing the film, and actor Will Ferrell, who plays the movie’s title character, have been on what seems…

Rural Theatre Hopes Pepsi Can Help Fund Digital Conversion

It’s no secret that digital cinema equipment is expensive. Converting a single auditorium in a multiplex can cost more than USD $80,000. The cost is so high that movie studios are subsidizing conversions through virtual print fees (VPF). But for theatres that are too small to qualify for VPFs,…

Disney Turns To Twitter For “Toy Story 3”

It is unlikely that “Toy Story 3” needed any help building awareness as it stormed the box office this weekend and earned USD $109 million in North America making it Pixar’s biggest opening. However, Disney was taking no chances. On top of the massive print, television and outdoor…

Disney Gets Social With Facebook App For Movie Tickets

[youtube width=”480″ height=”385″]http://www.youtube.com/watch?v=DuzyzLTFFxM[/youtube] While tech industry pundits and media outlets have spent the past several weeks throwing stones at Facebook over its privacy policy, Walt Disney Studios may have figured out a way to exploi…

Facebook Helps Malco Theatres Market To Moviegoers

With many of North America’s newspapers presently threatening to cease publication as they try and stave off bankruptcy, retailers of all types and sizes have had to look for alternative advertising methods to market themselves. This can be incredibly difficult when due to the numerous mediums that…