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Curzon Cinemas

Curzon Cinemas Improves Email Marketing with Movio’s Dynamic Content

During the first week of June we received a lead on a story that, though initially skeptical, we couldn’t ignore. Apparently Movio had helped one of their clients improve their marketing emails, growing their click rate by 18% and, maybe more importantly, seeing an uplift in revenue of 28%. If true,…
Regal Cloudy With A Chance of Meatballs Download Promotion

Exhibitor Loyalty Programs Are Now Offering Free Digital Downloads

Two marketing emails from large cinema chains appeared in my inbox during the month of September both of which proved effective, at least for me. Rather than quickly scan them before relegating them to the trash bin, I actually took the rare step of following their calls to action. Maybe you’r…
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