It is quite revealing as to the state of the year when a third of the top 10 films of 2020 were in fact released in 2019. But 2020 was far from normal, as the latest annual summary from Comscore…
Editor’s Note: This post is longer than those we ordinarily publish, however we can assure you that it will give you a thorough understanding of the seismic upheaval currently affecting the motion picture industry, why it is occurring and what…
In less than 24 hours two starkly different approaches emerged as to how cinemas in the UK will treat their staff while they are closed because of the Coronavirus outbreak. This was also one of the hot topics at yesterday’s…
As Bond is followed by the bunny in getting its release date shifted, with SPE’s “Peter Rabbit 2: The Runaway” moved from March 27 (Easter) to August (five month later), we look at the latest news from around the world…
Cineworld has come out top in an analysis of which UK cinema chain’s website in was best “in terms of their effective engagement with online audiences.” The study was part of an annual review conducted by online marketing specialists Gruvi. The…
2019 was an eventful year for cinema. Worldwide box office grew to a record $42.5 billion, the Guardian announced that the growth in pre-show advertising would overtake growth in internet advertising for the first time in 20 years, and Moviepass…
Before 2019 vanishes in the rearview mirror, let’s take a last look at who was king and queen of the multiplex over the past 12 months, as well as who ended up in the bin with the popcorn sweepings. Remember,…
Earlier this week Regal Cinemas “officially” launched their all-you-can watch moviegoing subscription and we now have actual details to review (as we will below). The reason for the quotation marks around the word – officially – is because it was…
Popcorn: almost as synonymous with cinema as watching the actual film itself, not least because of the sensory ambience created by the freshly popped smell. But popcorn as a cinema snack has a reputation for being pricey and at GBP…
Welcome to the second analysis of the websites of cinema chains in Europe, where we at Gruvi continue to ask that all important question “How effectively are European cinemas reaching Online audiences?”. In this months episode we will be looking…