Exhibition Archives - Page 116 of 130 - Celluloid Junkie

NEWS

Cineworld’s Me-Too Eastern Expansion Comes At A Price

UK’s publicly listed exhibitor Cineworld is expanding into Central Europe through £503 cash and equity deal for Warsaw-listed Cinema City International (CCI), which will make it the second largest chain in Europe after Odeon UCI. The deal signals a strategic shift for Cineworld after a small domesti…

Oscar Recognition For Film Lab Technicians – Every Single One of Them

The Academy of Motion Picture Arts and Sciences or AMPAS (Oscar academy) has just announced this year’s 19 scientific and technical achievement awards, who unlike the Best Film, Best Actor, etc are named and honoured prior to Oscar night, mainly to allow for more telecast time for the Angelina…

Inside Llewyn Davis New York Times Ad

CBS Films Masters The Art of Social Media Marketing

Using Twitter, Facebook, Tumblr and Instagram to advertise and promote a new or upcoming film release isn’t exactly a new concept. Distributors have been incorporating social media campaigns as part of their marketing efforts for the past several years now. However, most attempts at building a…

Rooftop Films Kickstarter Campaign

Kickstarter Helps Rooftop Films Fund Popular Summer Screening Series

As 2013 draws to a close, so too does another successful Kickstarter campaign in support of Rooftop Films. The New York based organization is a 501(c)(3) non-profit who for the past 17 years has been screening independent films in a range of outdoor locations throughout the city, often on rooftops.…

For Your iConsideration

For Your iConsideration: Internet Streaming Overtakes DVD Distribution For Awards Screeners

For the first time ever, Internet platforms have overtaken DVDs for distributing the largest number of “awards screeners” to industry professionals voting for year-end accolades. This post gives a breakdown analysis of the various streaming and download formats, with iTunes and Vimeo battling for th…

'Anchorman 2' Teams Up With Jockey

Anchorman 2: The Legend of Ron Burgundy’s Massive Marketing Campaign

If “Anchorman 2: The Legend Continues” should fail at the box office when it opens in most territories on December 18th, it won’t be for lack marketing. In fact, Paramount Pictures, the studio releasing the film, and actor Will Ferrell, who plays the movie’s title character, have been on what seems…

Fox Comes Up Blank For “Book Thief” Advertisement

If you happened to pick up today’s print issue of the New York Times you may have been thrown by what looked like a printing error; pages 9 and 10 of the main A section were blank. These were not, however, pages that slipped past the printing press untouched. Rather the blank pages were purpos…

Regal Hopes To Revive “Machete Kills” With Deep Discounting

When “Machete Kills” opened in North America on October 11th, more than a few media outlets took the easy route when reporting its disappointing box office returns by referring to the film as “DOA” (as in dead on arrival). After witnessing the disappointing debut of “Ma…

Cineplex SuperTicket

Movie Tickets and Digital Downloads Prove To Be An Ideal Bundle

Over this past summer Cineplex, Inc., Canada’s largest exhibitor commanding 78% of the market, experimented with a new product offering it has dubbed SuperTicket. It seems to be a great idea for all involved. The concept behind the product is simple; sell a ticket for a film’s theatrical…

RealD In Russia

RealD Gets Bigger In Russia With Two New Deals

With more than 23,000 movie screens using its 3D cinema technology in 74 countries around the globe, there is little debate over RealD’s market penetration. Yet it seems there are still territories where the company can grow its market share, especially in China and Russia. That said, Russian…