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AMC recliner seats

AMC’s Premium Recliner Seating Plans Revealed

A week after Regal announced that it plans to convert 25% of its screens to luxury seating, AMC has provided details about its plans for reseating. While the Chinese-owned exhibitor is not committing to a particular screen percentage target, the ambition is great for the cinema chain that in many wa…

Regal To Convert Quarter of All Screens To Luxury Seating

The world’s largest exhibitor Regal has announced plans to convert 25% of all its screens to luxury seating. The move mirrors similar efforts by other large chains such as AMC and Marcus Theatres, and is an attempt to extract more revenue from patrons as cinema attendance declines in the Unite…
National Cinemedia

Daily Cinema Digest – Friday 16 May 2014

USA (NY) – National CineMedia has announced the details of its partnership with Shazam, to create audio-embedded links in its adverts for enhanced content. There are further partnerships with Disney’s Maker Studios and Idea United. National CineMedia revealed intriguing partnerships with…
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