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Chinese and american cinema audiences

America’s Greatest Cinema Export to China Is Under Threat (Not Movies, Popcorn)

Could Chinese authorities be about restrict imports of the quintessential multiplex staple imported from the United States? No, we are not talking about movies or Hollywood; the greatest American export success to Chinese cinemas does not come from California but from the fields in Nebraska. Differe…

UK Cinemas Are High Profile Targets For Anti-Sugar Campaigns

Having looked at challenges facing United States exhibitors relating to carbonated sugar beverages (Cinema’s Dangerous Addiction to Sodas), it is now time to examine the situation in the United Kingdom. The issue has come to the forefront with an article in the Daily Mail’s This Is Money…

Popcorn In Slow Motion

[youtube width=”420″ height=”315″]http://www.youtube.com/watch?v=yv7DZ7tY-bM[/youtube]

AMC Federal Employee Popcorn Promotion

AMC Theatres Offers Federal Employees Free Popcorn

Coming up with some unique angle on AMC Theatres free popcorn deal for federal employees is nearly impossible. Over the last 24-hours apparently every media outlet worth their salt (pun intended) must have been required to write nearly identical pieces on the cinema chain’s altruistic announce…

Samosa Shortage Hits Mumbai Theatres

[/caption] In many countries around the world it is hard to think of going to the movies without the smell of popcorn wafting through the air. The salty snack is a staple for millions of moviegoers, not to mention a high margin profit center for cinema owners. But it turns out popcorn does not topRe…

Report: Movie Theatre Popcorn Makes You Fat (Surprise!)

As if theatre owners didn’t have enough to worry about with studios shrinking release windows at every opportunity, they may soon have to start worrying about moviegoers bypassing the real bread and butter of any exhibitor’s business, or more appropriately the popcorn and butter. A new s…

Only Eat Popcorn In The Cinema!

Don’t eat popcorn at home, it might kill you! Better to eat your price-and-volume inflated corn kernels at your local ‘plex. At least according to this article in the Washington Post (‘Popcorn Concerns Put Work Safety Back on Agenda‘), which tells us that microwave home popco…