7/10 of IMAX’s China screens to be digital

By | January 11, 2008 2:56 am PDT

Large format (LF) film company Imax has recycled an old press release about a ten-screen deal with China’s Wanda Cinemas first reported here back in September 2007. The only major thing different about the new press release appears to be that seven of the ten deployments will be the as-yet untested Imax digital cinema system, while the first three use the MPX(R) film technology. The article says that “The price of the deal was not announced.” So maybe Wanda are getting the projectors for free, just as AMC did last year. Cinema goers in Changsha in Changchun in north-east China will get to see the first two (analogue) systems, followed by Beijing and Shanghai.

Patrick von Sychowski
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Patrick von Sychowski

Patrick was a Senior Analyst at Screen Digest, went on to launch the digital cinema operations of Unique and Deluxe Europe, then digitised Bollywood at Adlabs/RMW, and now writes, consults and appears on panels about cinema all over the world.
Patrick von Sychowski
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