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PVR_ECX_Mumbai (photo: Patrick von Sychowski / Celluloid Junkie)

CJ Research: Understanding India’s VPF Conundrum

Cinema has transcended many a barrier, from the analogue era to the digital cinema evolution. India despite being one of the largest cinema markets has been a very complex one. This has been evident in the adoption of digital cinema technology and the subsequent transition to digital cinema. Today t…
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