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The Return of the Premium Moviegoing Experience: CJCinemaSummit Spotlights “Tenet” and IMAX

After more than five months of empty auditoriums and soundless popcorn machines, many movie theaters around the world have reopened their doors again in anticipation of Christopher Nolan’s “Tenet”. Despite a less-than-optimal global climate and several deferrals of the movie’s original release plan,…

“Tenet” Opening Box Office Numbers Heralds Strong Start of Cinema Revival

Forty-one territories later, Warner Bros’ long-awaited and much anticipated “Tenet” did more than predicted. Outside of America’s domestic market, Christopher Nolan’s big screen metaphysical action film grossed $53m during a five day opening weekend. Screens opening on August 26th lead t…

Box Office Success and the New Normal: Looking Beyond the Numbers

Last Wednesday I attended a 1:00 pm showing of “Tenet” on its opening day in one of London’s biggest multiplexes. I think it was a “sell out” – it certainly looked pretty full – but I genuinely have no idea. For those of us who have made decisions based on box office figures and analysis…

Deliver Us From Evil, Greenland, Unhinged

Worldwide Box Office Slowly Sputters To Life As Cinemas Reopen

Global data kindly provided by Comscore. With almost 50% of cinemas around the world back in business, the big screen is stretching and coming out of its deep sleep. “Tenet” tickets have gone on sale, spreading like wildfire across social media, accounting for half of all ticket sales a…

Is 2020 Now a Write-Off Year for Cinemas?

So what now? That seems to be the common refrain from most cinema industry followers as this past week we watched more high profile films moved back to 2021. As cinemas reopen in some parts of the world, and as others prepare to do the same, they are increasingly faced with a crippling problem: they…

#Alive

The First Post-COVID Blockbuster Hit Isn’t a Hollywood Film

With cinemas re-opening all over the world, but major Hollywood tentpoles either repeatedly postponed or going straight-to-VoD, returning moviegoers have had to make do with holdover titles (“1917,” “Little Women”) and older re-releases (“Jaws” and “Jurassic…

The Problems Facing North American Movie Theatres After They Reopen

The Problems Facing North American Movie Theatres After They Reopen

Exhibitors are dying to reopen movie theatres. Studios are dying to release blockbuster films. But will fans be ready to risk dying to see them? That’s the dilemma facing our industry in what could be a cruel summer of dashed hopes and unrealistic expectations. We’ll discuss the new normal and the c…

7 Reasons Why Moving “Tenet” Was The Right Call For The Industry

Most movie industry observers figured that Warner Brothers would have to make a decision on whether to fire the starter’s gun on the “summer” movie season by launching Christopher Nolan’s “Tenet” on July 17th by the middle of June. The word came down late last week that while “Tenet” would indeed be…

Pathé Beaugrunelle in Paris, France

How Cinemas Are Programming for Re-Opening

Celluloid Junkie’s ‘Re-Opening & Re-Imagining Cinemas‘ is a series of articles that tracks how cinemas around the world resume operations and seek to build a better cinema experience. We thank everyone who has contributed to this effort. It seems like a lifetime ago that cinema operators presse…

What Cinemas Are Showing While They Wait for “Tenet”

In one of the most famous scenes in the 1992 film, “The Last of the Mohicans”, Daniel Day Lewis’ character tells Madeleine Stowe, “You stay alive, no matter what occurs, I will find you.” That’s a rather apt analogy for movie theater operators during this coronavirus pandemic who are trying desperat…