Coca-Cola Company Archives - Celluloid Junkie

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CineEurope Coca Cola Seminar: Emerging Stronger, Charting the Path for Growth

Bond. Venom. Dune. The audiences are back in their droves, but how have their spending habits changed? With extremely strong retail spends being reported by cinemas, CineEurope’s Coca Cola seminar 2021 examined whether this is a short-term trend or if it is here to stay. The Tuesday morning session…

Cinema Service Providers and Vendors Face Uncertainty During Prolonged Coronavirus Closure

It’s been a little over a week since the majority of the world’s cinema screens turned dark and despite an absence of customers, new releases and box office analysis, in many ways our sector has never been busier as it turns to new challenges and opportunities. Players from all sides are implementin…

Pathé NL's PETman

CJ Green: Pathé’s Plastic Problem (and Solution)

Europe, along with the rest of the world, has a plastic waste issue in that there’s a lot (too much) of it in everyday circulation. In particular for Pathé NL, the Netherlands’ largest cinema company, 0.5L drink bottles were a big issue. Along with disposable cups (keep your eyes peeled for an upcom…

Regal Switches to Pepsi

Regal Switches to Pepsi and Sparks Social Media Backlash

The announcement that Regal Cinemas is switching from Coke to Pepsi has not gone down well with most people on social media. The announcement came after a flirty Twitter campaign between the official @RegalMovies and @Pepsi accounts, proclaiming their mutual attraction. But it was Variety’s Br…

CJ + Coke: CineEurope 2019 Seminar on Sustainability Part 2 – No Time To Waste

Part Two – Costa: Creating Value From Waste Welcome back to part two of our CineEurope Coca-Cola Sustainability seminar round up. If you missed part one – covering the EU’s directive on plastic waste & marine litter, and Coke’s sustainability initiatives, find it here. To follow on f…

CJ + Coke: CineEurope 2019 Seminar on Sustainability – Part 1

Part One – No Time To Waste Despite CineEurope 2019 now seeming like a distant memory, sustainability is a topic that doesn’t lose relevance (also see: Celluloid Junkie’s new regular feature CJ Green). The Celluloid Junkie team attended the second seminar by the Coca-Cola Company on this very…

Celluloid Junkie at CineEurope 2019

CineEurope 2019 is just around the sun-drenched corner and Celluloid Junkie will be attending in force, with Patrick, Sperling and Helen all there. This year we are thrilled to have our own interview booth on the stand of our terrific partner the Coca-Cola Company, where we will be doing interviews,…

Oliver Delaney, Coca-Cola Company, at CineEurope 2018. (photo: Patrick von Sychowski / Celluloid Junkie)

CJ + Coke Retail Insights: ‘Not All That Glitters is Silver and Gold’ at CineEurope 2018

Celluloid Junkie has partnered with the Coca-Cola Company for a series of sponsored features highlighting what Coke does in cinemas, as well as exploring insights in retail both inside and outside the cinema industry. In this article we summarise the Retail Seminar hosted by Coca-Cola at CineEurope…

Coca-Cola's Trade Show Booth at CineEurope 2017

CJ + Coke Retail Insights: Unlock Cinema Retail Growth With Disruptive Innovation

Celluloid Junkie has partnered with the Coca-Cola Company for a series of sponsored features highlighting what Coke does in cinemas, as well as exploring insights in retail both inside and outside the cinema industry. In this article we summarise the Retail Seminar hosted by Coca-Cola at CineEurope…

Coca-Cola awards dinner at CineEurope 2016

What’s Happening on The Coca-Cola Booth at CineEurope This Year?

Celluloid Junkie has partnered with the Coca-Cola Company for a series of sponsored features highlighting what Coke does in cinemas, as well as exploring insights in retail inside and outside the cinema industry from various companies. Here we hear from Coca-Cola what they will be showcasing at this…