Daily Cinema Digest – Thursday 20 March 2014

By Patrick von Sychowski | March 20, 2014 6:46 am PDT
Ceasar's Palace Las Vegas

CinemaCon is just around the  corner. The biggest annual get-together of cinema owners and operators from all over the world takes place 24-27 March and Celluloid Junkie will be there.

Please note that there will be NO Daily Cinema Digest next week. Instead we will try to bring you breaking news and analysis as and when it happens. 

If you would like to arrange a meeting with us to tell us what you are up to (or discuss sponsorship opportunities) drop us a line. 

Technology

NCR/Movio: As you would expect, the CinemaCon press releases are coming in fast and furious.

NCR Corporation (NYSE: NCR), the global leader in consumer transaction technologies, and Movio, the global leader in marketing data, analysis, insights, and campaign creation and management for theatrical exhibitors and distributors, announced today that the two companies will enable integration between NCR’s cinema point-of-sale (POS) and loyalty software and Movio’s data analytics and campaign management platform. This agreement will provide a seamless data flow and management between both platforms.

“In the cinema space, having all marketing campaign data seamlessly filter into one system will ultimately allow operators to make smarter business decisions and forge deeper connections with their customers,” said Peter Beguely, chief solution officer, Movio. “Additionally, the enhanced loyalty integration is an especially appealing feature as it offers their customers the ability to enroll, earn points, and even use their phone as a loyalty card.”  LINK

Doremi: More pre-CinemaCon press releases, this one about Dolby’s new acquisition Doremi.

The world’s third largest theater chain, Cinemark USA, Inc., continues to see outstanding performance as it leverages a comprehensive set of cinema technologies provided by industry leader Doremi Labs. As 2014 progresses the actual numbers continue to stay extremely high. In approximately six (6) million performances in 2013, Doremi’s servers have delivered 99.992% uptime for Cinemark and its customers.

“The reliability of Doremi systems is extremely valuable to our operations” said Damian Wardle, SVP. Global Theatre Technology & Presentation, Cinemark Theatres. As a pioneer in the theatrical exhibition industry, Cinemark has used Doremi technology to take the cinema entertainment experience to outstanding levels of performance within our 298 theatres and 3,916 screens in 40 states.  LINK

Vista: Not really announcing any new technologies, Vista instead “welcomes” delegates to CinemaCon.

As one of the premiere exhibitors at CinemaCon, Vista Entertainment Solutions, the world leader in creating cinema management software solutions for the global cinema exhibition industry, will welcome their worldwide clientele to the four day event. In 2012 Vista received both the Exporter of the Year to the USA $500,001 – $5m’ category, followed by the “Supreme Award” at the New Zealand 2012 AmCham-DHL Express Success & Innovation Awards.

Vista software is installed in cinemas in 63 countries around the world (and counting) and currently holds an estimated 35% global market share in their sector. The growth of Vista in the US market since their Los Angeles office was established in 2009 has been meteoric and Vista has confirmed a technology partnership with a number of high profile American cinema chains since.  LINK

Business

USA: Cinedigm is looking to raise more money.

Cinedigm Corp. (NASDAQ: CIDM) (the “Company”), a leading independent content distributor in the United States, announced today that it intends to offer shares of its Class A common stock in an underwritten public offering.

The Company expects to use the net proceeds of the offering for working capital, to fund potential future acquisitions and other general corporate purposes.  LINK

Cinema Opening/Closings

Broadway Center in Ningbo

USA: Andreas Fuchs showcases some of the most impressive recent cinema designs in the latest issue of FJI:

As the global exhibition industry gathers at CinemaCon, it has become a tradition for our annual cinema “Class” to focus on international studies as well. Film Journal International is particularly proud to showcase some masterful designs from St. Petersburg, Russia, to Karachi, Pakistan, from Mestre, Italy, and Istanbul, Turkey, to Ningbo in the People’s Republic of China.

Opening our review with another stunningly modern yet masterfully classic design from one of our regular instructors, James Law, we can attest that the Kowloon, Hong Kong-based “Cybertect” and his team certainly know how to make an entrance. Launching one year ago (in April 2013), the Broadway Cinema in Ningbo boasts seven screens and 1,153 seats on 3,100 square meters (33,400 sq. ft.) of what the firm proudly calls “innovative design.”  LINK

Campbell town cinema

UK: An old friend and colleague pops up in a small town cinema that’s 101-years old.

Campbeltown Community Business has just announced that it has appointed experienced cinema operator, Rob Arthur, to run The Picture House and assist with the preparations for the restoration and redevelopment of Campbeltown’s A listed cinema, which was built in 1913.

Working with his own programming and technical teams, and with his extensive contacts in the cinema industry, Rob will introduce a new approach to the programme at the Picture House. The cinema aims to operate 7-days a week and to offer several performances each day.  LINK

Showroom cinema

South Africa: A new kid on the cinema block in Prince Albert, far from the big cities in the Western Cape.

FOR a “middle-of-nowhere” dorp that markets itself on its “nothingness” and its “deafening stillness”, Prince Albert is suddenly abuzz with “somethingness”. The new kid on the block is a zooty newcomer by the name of The Showroom, billed as the Karoo’s only permanent, professional state-of-the-art theatre.

The new theatre is significant not just because of its somewhat incongruous location. At a time when established urban theatres are battling to keep the lights on, the warmth with which this shiny new rural performing arts centre has been greeted by its community so far suggests that independent, privately owned commercial theatres can survive and even prosper in a constrained economy — provided they think on their feet.  LINK

AMC Aurora southlands

USA (CO): AMC has revamped its multiplex in Aurora at the Southlands mall, enough to tempt at least one Millennial away from Netflix.

With 16 screens, 1,244 seats and 55,000 square feet of space, the theater has plenty to offer as far as the traditional movie-going experience. But in the age of Netflix and online movies, it takes more than bigger auditoriums to draw consumers like Landers, a 20-year-old Aurora resident who knows his way around an instant streaming service.

The new AMC complex at Southlands includes a full-service restaurant and bar. The auditoriums feature plush recliners, comfy leather seats complete with a table tray for in-theater meals and buttons to page a server. That combination of food, drink and the latest Hollywood blockbusters was what made Landers leave his computer.  LINK

Regent cinema in Redar

UK: A campaign has been launched to try to force the local authority owner of a seafront cinema in Redar to preserve it for future generations of cinemagoers.

The Regent Cinema, build in 1928 at the entrance to the Coatham pier in Redar, has been neglected for years by Redcar and Cleveland Borough Council, according to the residents fighting to preserve the dilapidated building.

Members of the ‘Save the Regent Cinema’ group have raised concerns about its future despite the council’s £75m pound investment in the seafront regeneration of the town, including the building of the Redcar Beacon.  LINK

Tyneside cinem redevelopment underway

UK: Notice the boost to employment that small local cinemas make.

RYE’S new cinema complex is on course to open later this year with work well underway at the Lion Street site.

Kino Digital, Fletcher in Rye Community Interest Company and Fletcher Centre Properties have been working together to fund and create the new state-of-the-art Cinema which is due to open its doors in November.

And the Fletcher Group has said the cinema will create ten new jobs in the town.  LINK

UK: A GBP £1.3 million redevelopment is underway of the Tyneside Cinema in Newcastle city centre.

An empty shop unit on the Cinema’s ground floor, which was originally The Silk Shop and most recently Barclays Bank, will be transformed by North East construction company Northern Bear into a new Bar Café with an entrance on Pilgrim Street.

The Cinema’s existing bar will also be recreated as a unique video art gallery.  LINK

new cinema plans for Corby

UK: Plans are underway for a new six-screen multiplex in George Street on the former Tresham College site in Corby.

At the other end of the town centre, in Elizabeth Street, work is progressing on a rival scheme for a £10m Vue cinema, at least four restaurants and shops.

Savoy Cinemas has signed with Mulberry Property Developments for the 900-seater cinema in George Street on a site which has stood empty for two years.  LINK

Health & Safety

South Africa: Notice the totally inappropriate stock footage of white people in cinema smiling and enjoying themselves. Not what this story is about.

Cinema Nouveau has taken the decision to close temporarily its cinema complex at the V&A Waterfront, as a precautionary measure and because it values the safety of its customers at all times.

This as a result of an apparent wiring disconnect from the cinemas’ functioning smoke detectors to the mall’s functioning detection board.  LINK

Community Fundraising

UK: Almost half a million GBP has been raised to save the Bexhill Playhouse Cinema from destruction.

Campaigners aiming to save a cinema from destruction have claimed victory after raising enough money to buy the freehold of the building.

The Bexhill Playhouse Cinema, which opened in 1921, has been empty since closing in March 2008.

There were fears it would be bought and turned into flats and a chain pub.

However, campaigners say they now plan to turn it into a two-screen cinema and a community space where young filmmakers can be based.  LINK

Digital Deathwatch

Astor cinema in Nova Scotia

Canada: One of Canada’s oldest cinema has been saved from digital death.

The Astor Theatre in Liverpool, Nova Scotia, first opened its doors in 1902 as an opera house and began showing films in 1917. It has since been delighting cinema-goers for 97 years.

The venue was desperately in need of new digital projection equipment and the Astor Theatre Society held a series of fundraisers over the course of last year to pay for the new project, sound equipment and screen. The federal Government also donated £30,000 to the cause.  LINK

Anniversaries

The Variety Hall Talkies in Coimbatore (1914)
The Variety Hall Talkies in Coimbatore (1914)

India: You wouldn’t think that cinema was in trouble in film-mad southern India, but there is apparently still a need to promote it.

Cinema Theatre Day, to be observed on April 18, is the 120 birth anniversary of Samikannu, who first established Variety Hall Talkies in 1914 in Coimbatore.

“Our objective is to revive the bond with cinema theatres. There is nothing like watching a movie in a theatre, sitting among people from all sections of the society,” said K. Thirunavukarasu, a creative director, who has directed one movie.

At one point in time, there were around 2,500 theatres in Tamil Nadu and today, only 1,200 of them have survived, he pointed out.  LINK

Finally

Playhouse Cinema in Louth

Guardian’s Cine-files series has arrived at Playhouse Cinema in Louth, Lincolnshire, a converted Victorian chapel.

Converted from a Victorian chapel in the 1920s, the Playhouse got its art deco frontage a decade later. The cinema has three screens, all recently refurbished, though some original fittings have been retained, particularly in the upstairs screen one. Two screens (two and three) are fully accessible. One (screen two) is kitted out for 3D and for live streaming of National Theatre and similar productions. 3D releases are invariably offered in 2D as well. Cinema owners Parkway also have an eight-screen indie multiplex in Cleethorpes and a two-screener in Barnsley.  LINK

Patrick von Sychowski
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