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NEWS

Daily Cinema Roundup – Mon 20 April

– US box office is holding up, this weeks thanks to “17”, according to THR.com, “Industry wide, the $107 million weekend represented a 14% improvement over the same frame last year, according to Nielsen EDI. Year to date, 2009 is pacing 8% ahead of last year, at $2.73 billion…

Daily Cinema Roundup – Sun 19 April 2009

– UK cinema goers spent GBP 250m in the first quarter of 2009, reports the FT, with “Slumdog Millionaire” leading the way with 6m visitors. “The latest figures, compiled by the Film Distributors’ Association (FDA), support the frequent claim that cinema-going, perceived…

Daily Cinema Roundup – Sat 18th April

[youtube]http://www.youtube.com/watch?v=435sv587Gcg[/youtube] – Cinemas in the UK are anticipating a bumper box office this summer and the Film Distributors Association has put together a trailer (see above) and website for SummerOfCinema, reports the BBC; – UK actors Meera Syal and Tony…

Front Row Report: Beer Wars – A Live NCM World Premier

[youtube]http://www.youtube.com/watch?v=uY-Bg5Odi0M[/youtube] This report just in from our friend and colleague Jerry Pierce: Beer Wars – A Live NCM World Premier Jerry Pierce April 17, 2009 National Cinemedia (NCM) that runs “Fathom” a “live” to the theater network for single play events. The…

Cricket Won’t Play In Indian Multiplexes As Film Strike Worsens

Indian multiplexes will not be able to offset the impact of the film strike/boycott/non-releasing with screening of Indian Premier League (IPL) cricket matches. The imminent IPL season was anyways going to put a damper on the box office for the next six weeks, but with Hindi producers refusing to re…

Sony Pictures VPF Deal With Regal & AMC Makes Warner Bros The Only Hold-Out Studio

Sony Pictures has become the next-to-last Hollywood studio to sign a virtual print fee (VPF) agreement with DCIP, the digital cinema integrator representing the three largest US cinema chains (AMC, Regal and Cinemark). This should help DCIP re-start the intended 3 1/2 year roll-out of digital cinem…

“Bart” Got A Grass Roots Marketing Campaign

[youtube width=”560″ height=”340″]http://www.youtube.com/watch?v=JZhMuTdL5n8[/youtube] These days trying to gain awareness for a product through the marketing clutter can be an uphill battle in the best of times. The amount of advertising most people are subjected to on a da…

Oh Dear, New York Times Not Impressed By ShoWest

[youtube]http://www.youtube.com/watch?v=xnZ0MyrK8uQ[/youtube] Don’t take our word for it, the New York Times has taken a long hard look at ShoWest and noted that it is not what it used to be. In fairness to both NYT and ShoWest the article’s author Brook Barnes does an admirable job of g…

It Was A Very Good ShoWest 2009 For Sony

The popcorn has been swept away, the 3D movie banners folded, the quiet talk about how cinema is holding up in the recession has faded – ShoWest 2009 is over. While VNU will continue to host the Las Vegas-set cinema trade show and exhibition for one more year before NATO is rumoured to take th…

Heavyweights Debate Self-Financing Of Digital Rollout At ShoWest

[/caption] Las Vegas is a city known for its many spectacles; bright lights, showgirls, casinos, fancy restaurants and prize fights are all just some of the attractions. So, it should come as no surprise that ShoWest, the annual gathering of motion picture exhibitors and distributors in Las Vegas,…