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Luis Vargas - Comscore

Latin American Theatrical Market Defies Predictions, Emerging as Global Recovery Leader

When Luis Vargas took the stage at CineLATAM 2025 in Miami this past September, he didn’t begin with a data slide. Instead, the Vice President for Latin America at Comscore Movies opened with a story — or rather, with a movie title: “Ainda Estou Aqui,” (“I’m Still Here.”) The Oscar winning Brazilian…
Its Elemental Pixar Is Not Floundering

It’s Elemental: Pixar Is Not Floundering

In fact, Pixar remains one of the most successful studios in Hollywood. It’s official: Pixar’s “Elio” is a flop. The politely reviewed film cost more than US $200 million and grossed a dismal $152 million as of 27 August 2025. Pundits drew two lessons from this. (Yes, “drew;” I did that.) First, ori…
Animated Movies Are Still Box Office Gold

Looney Tunes: Animated Movies Are Still Box Office Gold

Why original animated films are no riskier—and just as rewarding—as live action flicks With the unfortunate collapse of Pixar’s “Elio” at the box office, the industry was quick to declare the death of the original animated feature. “Audiences aren’t interested,” goes the refrain. They’re expensive,…
April 2025 Historic Weekend Box Office Milestones thanks to Sinners, Star Wars Episode III: Revenge of the Sith, A Minecraft Movie and The Accountant 2

CJ Analysis: Movie Theatres Outdated? A Historic Box Office Weekend Says Otherwise

Seriously, how many times does moviegoing have to stare down those endless cries that it’s doomed? Doomed! Doomed because of radio or television or the VCR or DVD or video games or TikTok or streaming! Or doomed because the industry pundits and mainstream media decides the pandemic magically changed…
2024 Film Releases - First Half

Mixed Results for Global Box Office During First Half of 2024

With the first six months of 2024 in the books, it a natural time to take a quick look at the theatrical box office statistics of various geographic territories during the first half of the year. As expected, box office was down against 2023 in most countries during the January through June time fra…

UNIC Data Shows European Cinema Recovery in 2022

International cinema trade body UNIC has published its preliminary estimates for 2022 box office and admissions across the territories that it covers. The figures show a significant recovery across all countries compared to the Covid lows of 2020 and 2021, even if most countries have yet to see a re…
Full River Red

Chinese Spring Festival Sees Strong Box Office Return

The recently concluded Chinese Spring Festival holiday saw a strong return for local movies, following a significant decline in the box office in 2022. In total 126 million tickets were sold, adding up to CNY 6.65 billion (USD $982 million) as of last Friday. Four local titles dominated the new rele…

Viral TikTok Trend Leads to Disruptions of “Minions” Screenings

The record-breaking run of “Minions: the Rise of Gru” over the July 4th weekend has been marred by a viral TikTok trend that has led to the disruption of some cinema screenings. The #GentleMinions trend has seen youths turning up in screenings wearing suits and filming themselves clappin…
Uncharted China Poster

Cinemas in China Face New Wave of Closures

Cinemas across several parts of China have closed as part of regional lockdowns in response to outbreaks of the Omicron variant of Covid-19. This comes after cinemas in China enjoyed a long period of remaining open following the first lockdown two years ago. China’s Zero Covid policy means tha…
China 2021 Box Office - CJ Cinema Summit

China on Track to Top Global Box Office in 2022 for Third Successive Year

The latest CJCinemaSummit featured a special focus on China, the world’s biggest cinema market in terms of box office and screens. With the blockbuster Spring Festival just concluded, we heard from experts at Comscore and Vista Group about the outlook for the year ahead, how Chinese releases c…
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