Batman V. Superman: Dawn of Justice in 3D Brings Superhero Punch to the Box Office with Approximately 40% of Estimated $170.1 Million Domestic Opening Weekend
RealD 3D Equipped Theaters Generated An Estimated $47 Million
Los Angeles (March 27, 2016) – RealD Inc. announced today that Warner Bros. Pictures blockbuster film, “Batman V. Superman: Dawn of Justice” continued the strong resurgence of recent 3D titles in the marketplace generating approximately 40% of its domestic opening weekend gross on 3D equipped screens. RealD 3D accounted for an estimated $47 million of the weekend’s total $170.1 million domestic box office.
“’Batman V. Superman: Dawn of Justice’ is the kind of entertainment that was made to be experienced in the enhanced visual format provided by our 3D equipped theaters”, said Anthony Marcoly, President of Worldwide Cinema at RealD. “We congratulate Zack Snyder, Warner Bros. and all of our exhibition partners around the world on this extraordinary start.”
Upcoming this year, there is growing excitement for 3D motion pictures as diverse as “Jungle Book”, “Ghostbusters”, “Captain America: Civil War”, “Independence Day: Resurgence”, “Alice Through The Looking Glass”, and more. Audiences will be able to select from more 3D titles this summer compared to last year.
Beginning with “Batman V. Superman” through “Kubo” in August, there will be more than 20 3D enhanced motion pictures to choose from, compared to 10 films released during a comparable period last year. In calendar year 2016, 35 releases will be presented in 3D compared to 27 domestic releases in 2015.
As the world’s leading 3D cinema system, no company has been more instrumental in perfecting, promoting or providing premium quality 3D experiences to audiences worldwide than RealD, celebrating its 10th anniversary this year. Over the past decade, moviegoers have chosen RealD 3D in purchasing more than 1.5 billion tickets to more than 200 major motion pictures.
About RealD Inc.
RealD is a leading global licensor of 3D and other visual technologies. RealD is the world’s most widely used 3D technology and our extensive intellectual property portfolio is used in applications and products that enable a premium viewing experience in the theatre, the home and elsewhere.
RealD was founded in 2003 and has offices in Beverly Hills, Boulder, London, Moscow, Shanghai, Beijing, Hong Kong and Tokyo. For more information, please visit our website at www.reald.com.
About “BATMAN V. SUPERMAN: DAWN OF JUSTICE”
Fearing the actions of a god-like Super Hero left unchecked, Gotham City’s own formidable, forceful vigilante takes on Metropolis’s most revered, modern-day savior, while the world wrestles with what sort of hero it really needs. And with Batman and Superman at war with one another, a new threat quickly arises, putting mankind in greater danger than it’s ever known before.
Directed by Zack Snyder, the film stars Oscar winner Ben Affleck (“Argo”), Henry Cavill, Oscar nominees Amy Adams (“American Hustle”), Jesse Eisenberg (“The Social Network”), Diane Lane (“Unfaithful”), and Laurence Fishburne (“What’s Love Got to Do with It”); Oscar winners Jeremy Irons (“Reversal of Fortune”) and Holly Hunter (“The Piano”); and Gal Gadot as Wonder Woman/Diana Prince.
Snyder directed from a screenplay written by Chris Terrio and David S. Goyer, based on characters from DC Comics, including Batman, created by Bob Kane with Bill Finger, and Superman, created by Jerry Siegel and Joe Shuster. The film is produced by Charles Roven and Deborah Snyder, with Wesley Coller, Geoff Johns and David S. Goyer serving as executive producers.
Warner Bros. Pictures presents, an Atlas Entertainment/Cruel and Unusual production, a Zack Snyder film, “Batman v Superman: Dawn of Justice”. The film will be distributed worldwide by Warner Bros. Pictures, a Warner Bros. Entertainment Company. The film opens nationwide in RealD 3D, and in 2D, and in select IMAX 3D theaters on March 25, 2016.
This film has been rated PG-13 by the MPAA for intense sequences of violence and action throughout, and some sensuality. www.batmanvsupermandawnofjustice.com