CinemaCon: The Three ‘S’ of the Immersive Cinema Experince: Sight, Sound and Seats
This CinemaCon panel got to grips with whatmakes for an immersive cinema experince, with the leading exhibitors from the Gulf and S.E. Asia.
Daily Cinema Digest – Saturday 22 November 2014
A study by Google called “Behind the Box Office: What Influences the Films We See” has found that trailers are by far the biggest determinant of what movies moviegoers chose. While the study come out in favour of YouTube, the infographics still has plenty of interesting facts and conclus…
Daily Cinema Digest – Monday 17 November 2014
Germany – Cinema majors Cinemaxx and CineStar have formed a joint venture to promote cinema for business use. Not sure how far beyond regular cinema advertising this goes, but there is talk of “360 degree cinema communication.” The company CinemaxX and CineStar planning a joint com…
Daily Cinema Digest – Thursday 14 August 2014
Polas are increasingly turning their backs on multiplexes in favour of smaller cinemas – preferring cheaper tickets, fewer adverts and more varied programming – according to the latest data from the Polish Central Statistical Office. The share of the largest, multiplex cinemas has declin…