PricewaterhouseCoopers Archives

CJ Opinion: PwC Keeps Embarrassing Itself With Its China Cinema Predictions

Nobody can deny the importance of China as a cinema market, having overtaken the United States in screen count in December 2016 and has the second biggest box office in the world after North America. Now consultant and audit group PricewaterhouseCooper (PwC) is predicting that China’s box offi…

Indian Box Office Is Booming

Thanks to lurid exposes like the one which appeared in the December 22nd issue of The Economist most westerners probably think of India as a crowded and impoverished country filled with 1.1 billion people living in slums and working for miniscule wages. What they might find hard to believe, despite…