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Disney digs ESPN sports with AccessIT

Trust Disney to have foresight and show initiative when it comes to alternative content in digital cinemas. While the NFL is sending cease and desist letters to Wisconsin cinemas showing Packer games, Disney has teamed up with AccessIT through its ESPN division to screen live HD college football gam…

Aussies Want UK Cinema Advertiser

UK/Irish cinema screen advertiser Carlton Screen Advertising (CSA) is officially in the chopping block with the most likely buyer being Pacific Equity Partners, which bought the exhibitor Australian cinema chain Hoyts last year. Having once been the biggest and most profitable screen advertiser in t…

7/10 of IMAX’s China screens to be digital

Large format (LF) film company Imax has recycled an old press release about a ten-screen deal with China’s Wanda Cinemas first reported here back in September 2007. The only major thing different about the new press release appears to be that seven of the ten deployments will be the as-yet unt…

Sony Is Officially Fourth Euro VPF Studio

As revealed in this blog some time ago, Sony Pictures International (SPI) is the fourth Hollywood studio to sign up to Arts Alliance Media‘s European virtual print fee (VPF) based digital cinema deployment deal, that has so far found one cinema taker in France. The write up in the Hollywood Re…

When d-cinema leaves audinces in the dark

You are not a frequent film goer if you have not sat through at least one instance of a 35mm reel breaking and the projectionist (or the kid who sold you the popcorn) taking forever to fix it. I once waited 45 minutes to get to see the last underwhelming five minutes of ‘Mission toRead More

Leaded, unleaded or a cinema ticket?

Indian refinery company Bharat Petroleum Corporation Limited (BPCL) is branching out from petrol station – into forecourt cinemas. As income declines from retail petroleum products BPCL thinks that it can revive its fortunes by pumping out digital cinema features in halls all across India. Wit…
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