Tag Archives: Projectors

Texas Instruments On Track With 4K

DLP Logo.jpgBoth at ShoWest and in the weeks leading up to the conference, I was able to speak with some of the folks over at Texas Instruments working on the company’s digital cinema offerings. They were happy to report that development of their 4K chip was right on schedule and some of the first 4K DLP projectors should be available for purchase in the first part of 2011, if not a little sooner.

For those who are just tuning into our industry, TI is the group that has been making DLP chips for cinemas since 1999.   Each DLP chip is an array of 2.2 million microscopic mirrors that move and rotate at high speeds to reflect the appropriate light and provide 2K image. Projectors based on the company’s DLP digital micromirror device (DMD) have been installed on over 19,000 movie theatre screens worldwide, giving them at least 90% of the digital cinema install base.

However, last year for the first time TI’s dominance in the market was threatened when two of the world’s largest cinema chains, AMC Theatres and Regal Cinemas, announced they would be installing Sony’s 4K digital cinema projectors. While the DCI spec may only call for 2K, the marketing advantage of 4K was hard to overcome with exhibitors who were looking for a future-proof solution. So in June of last year TI announced they would be developing a 4K DLP chip for their OEM manufacturers, which include Barco, Christie and NEC. No development timeline or release date for the new chip was given.  Read More »

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Sony Selling B-Stock Projectors at 50% Off

SXRD Demo Equipment Sale

Who said recessions can’t be good for something?  After spending the last two years lugging countless 4K projectors around the world to show them off to exhibitors Sony now finds itself with an inventory of B-stock units they would like to unload.  Last week the manufacturer sent out an email to industry executives and equipment vendors announcing a a 50% off promotion on its SXRD 4K projectors.  According to the email all of the units that are up for grabs are completely refurbished and carry the same warranty and service options available on A-stock units.

So if you find yourself with a spare USD $34,000 and have a movie theatre you have always wanted to convert to digital, you can pick up Sony’s low-end SRX-R105.  The top of the line model, the SRX-S110 projects 10,000 lumen and is going for a mere USD $51,000.  Heck at those prices you may as well pick one up for your home so you can enjoy the upcoming Academy Awards telecast in all its 4K glory!

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