The Cinema Foundation today announced that Angel Studios, the distributor behind “Sound of Freedom” and upcoming theatrical titles like “After Death,” “The Shift” and “Cabrini,” has made a significant donation to The Cinema Foundation’s newly-formed Industry Promotions Fund. The announcement was made today at ShowEast, the annual exhibition industry convention that takes place in Miami, Florida.
The Cinema Foundation’s Industry Promotions Fund was developed to work with all studios and exhibitors to help advance the future of the moviegoing experience, create dynamic employment opportunities for the industry’s future workforce and develop programs that ensure a healthy exhibition industry across North America.
Among its many projects, The Cinema Foundation hosts National Cinema Day, which annually celebrates the power of movie theaters to bring us together, with discounted movie tickets and concession promotions at participating venues across North America. This year’s event, held on August 27 th at more than 3,000 locations with more than 30,000 screens across the country, delivered $34 million to the box office and nearly 8.5 million attendees, a 5% increase over the prior year.
“We are thrilled to support The Cinema Foundation’s Industry Promotions Fund to help drive more people to movie theaters,” says Brandon Purdie, EVP and Global Head of Theatrical Distribution for Angel Studios. “Films need to be seen in the theater where we can set aside distractions and truly be absorbed in a story. We couldn’t effectively bring impactful theatrical experiences that amplify light to audiences without NATO and its Cinema Foundation. They have been steadfast in supporting theaters around the globe in ways that directly impact our efficiency and efforts as a studio and distributor, and Angel is happy to help support their work in a small way.”
“We are grateful for the support of Angel Studios with their significant donation and for their help in making National Cinema Day a rousing success,” says The Cinema Foundation Executive Director Bryan Braunlich. “We look forward to working with all studios, exhibitors, partners and the creative community in building our Industry Promotions Fund to continue to build our industry and bring together film fans to enjoy movies on the big screen.”
About The Cinema Foundation
The Cinema Foundation is a 501(c)(3) charitable non-profit dedicated to promoting and enhancing the cinema exhibition industry through activities such as training and education, career development, diversity and inclusion, moviegoing promotion, and data and research efforts.
Since March 2022, the Cinema Foundation’s mission is dedicated to shaping the future of the great collective experience of moviegoing and the cinema industry. It works to support and impact the health of the cinema sector both in the short term and for years to come, while continuously expanding its contributions to the magic of moviegoing. The Cinema Foundation builds on the National Association of Theatre Owners’ mission and relationships and expands NATO’s impact in ways that help individual employees and companies as well as the industry as a whole. We are the Foundation of a great industry. For more info, visit www.thecinemafoundation.org.
About Angel Studios
Angel Studios is the home of stories that amplify light. Through the Angel Guild, tens of thousands of investors choose which titles the studio will next distribute. Angel Studios allows filmmakers and audiences to form passionate communities around their creative projects, making the story behind the story as important as the final project itself. “The Chosen” and Dry Bar Comedy—two of Angel Studios’ originals—have earned billions of views around the world, and now “Sound of Freedom” has become a global box-
office hit. Learn more at Angel.com