New Unit from The Boxoffice Company Aims to Create Exclusive Editorial Content for Exhibitors to Directly Engage with the Moviegoing Community
Newly formed content creation house, The Boxoffice Studios, has announced its first overall content partnership with Cinemark Theatres. With the single purpose of connecting movie fans with cinemas, The Boxoffice Studios will create original content across Cinemark’s editorial, video, and social platforms to strengthen their position as a premium out-of-home entertainment center. The Boxoffice Company is the largest and most prominent enterprise of its kind and serves the publishing, technology and data needs of the global cinema industry. The Company’s new unit, Studios, will operate under the MEDIA division.
Led by Stan Ruszkowski, President of The Boxoffice Company, The Boxoffice Studios is a global content effort to drive ticket sales through top-tier media and customized online initiatives. The Boxoffice Studios aims to partner with exhibitors and studios worldwide to provide white-labeled production across branded content, smart platforms, and social media optimization.
“We believe in the magic of cinema and propelling the box office to its full potential. The launch of The Boxoffice Studios allows us to utilize our global media experts to maximize box office performance worldwide,” said Ruszkowski. “We are thrilled to partner with Cinemark, an innovative and thought-leading exhibitor, and collaborate to fully realize the capabilities and power of our media, tech, and data.”
The MEDIA division organizes all of The Boxoffice Company’s consumer-facing media publishing platforms and operations. Those platforms, which include some of the most popular movie-related websites in their respective countries (AlloCine, Adoro Cinema, Sensacine, and more) tally over 64 million unique visitors per month. The Boxoffice Studios adds the ability to lend the Company’s lengthy editorial experience in the form of white-labeled content production.
Other divisions at The Boxoffice Company servicing the cinema industry include BOOST (the leading provider of tech products for movie theaters), PULSE (major provider of business intelligence for movie studios), SOURCE (the premier provider of movie data, including showtimes, across all search platforms), and MEDIA (global network of media brands).
ABOUT THE BOXOFFICE COMPANY
The Boxoffice Company is the world’s #1 provider of technology and data for the global film industry. The Hollywood-based company partners with leading search and discovery platforms, as well as studios and exhibitors of all sizes to help them connect directly with moviegoers and fans, using the latest innovations in ticketing, business intelligence, and digital marketing. The Boxoffice Company offers a collection of premium products including websites, mobile applications, CRM, and online ticketing solutions for thousands of exhibitors worldwide, generating over a half a billion dollars in box office revenue in 2018. Over 90% of internet audiences searching for movie showtimes and listings are exposed to data powered by The Boxoffice Company. Uniquely positioned at the heart of the entertainment industry, The Boxoffice Company also publishes Boxoffice Pro magazine, the world’s leading source of business information for film professionals.
Part of the Paris-based Webedia Group, The Boxoffice Company is headquartered in Los Angeles with offices in New York, Mexico, Brazil, France, UK, Spain, and Germany.