WASHINGTON D.C. (February 11, 2016) – Mitch Neuhauser, Managing Director of CinemaCon, announced today that Moshe (Mooky) Greidinger, CEO of Cineworld Group, will receive the Global Achievement Award in Exhibition. CinemaCon, the official convention of The National Association of Theatre Owners (NATO), will be held April 11-14, 2016 at Caesars Palace in Las Vegas. Greidinger is set to receive the achievement award during the convention’s International Day festivities, taking place on Monday, April 11, 2016.
“As an outstanding leader and visionary, Greidinger has shown that he is a believer in the film industry and is committed to bringing the best movie going experience to audiences throughout Europe,” noted Neuhauser. “Now, as CEO of Cineworld Group, Greidinger continues to strive to ensure that audiences will continue to experience the best possible way to see movies and he could not be more deserving of this year’s CinemaCon Global Achievement in Exhibition Award.”
Born in Haifa, Israel, Greidinger joined the family cinema business, which was founded by his grandfather in 1930, and quickly led the company into opening the first multiplex in Israel (1982). Its instant success led the circuit to become the market leader in Israel. In 1997 the company founded Cinema City International, which within a few years became one of the largest circuits in Europe operating in Poland, Czech Republic, Hungary, Romania, Slovakia, Bulgaria and Israel. In 2014 Cinema City International combined forces with Cineworld Group, the leading circuit in the UK, becoming the second largest circuit in Europe while his brother Israel Greidinger and himself are leading the newly united business.. In the last two years Cineworld has continued to grow with over 2000 screens in more than 200 cinemas in nine territories. Cineworld Group has today in its Pipeline additional new 500 screens with more to come. All of the existing and upcoming screens are designed and built in line with the Company strategy to always be the best place to watch a movie.
CinemaCon will attract upwards of 5,000 motion picture professionals from all facets of the industry –from exhibition and distribution, to the equipment and concession areas – all on hand to celebrate the movie-going experience and the cinema industry. From exclusive Hollywood product presentations highlighting a slate of upcoming films, to must-see premiere feature screenings, to the biggest stars, producers and directors, CinemaCon will help jumpstart the excitement and buzz that surrounds the summer season at the box office.
CinemaCon is delighted to have both the International Cinema Technology Association (ICTA) and National Association of Concessionaires (NAC) as its tradeshow partners. CinemaCon is also delighted to have as its official presenting sponsor, The Coca-Cola Company, one of the industry’s greatest and highly regarded and respected partners in the world of the movies.
The National Association of Theatre Owners (NATO) is the largest exhibition trade organization in the world, representing more than 32,000 movie screens in all 50 states, and additional cinemas in 81 countries worldwide. NATO’s membership includes the largest cinema chains in the world and hundreds of independent theatre owners, too.