Los Angeles (March 8, 2017) – “Kong: Skull Island” roars to the top of Fandango’s weekend ticket sales, scoring 89 out of 100 points on Fandango’s movie buzz indicator, Fanticipation, while “Logan,” in its second week, follows close behind with 87 points.
“Film fans have a giant appetite for monster movies, especially ‘Kong,’” says Fandango Managing Editor Erik Davis, “and the leading weekend sales for ‘Kong’ are driven by the promise of an all-star cast in a ferocious action flick with positive buzz. With ‘Logan’ continuing to thrive at the box office and the hot-selling ‘Beauty and the Beast’ opening next week, this month could be a major monster at the box office.”
In preparation for the release of “Kong: Skull Island,” Fandango has curated a special video on “How to Survive a Giant Monster Attack, According to the Movies.” You can find it here.
Known for having its finger on the pulse of moviegoers, Fandango’s movie buzz indicator, Fanticipation, provides statistical insight into the movies fans are planning to see in a given weekend. Fanticipation scores (based on a 1 to 100-point scale) are calculated via an algorithm of Fandango’s advance ticket sales, website and mobile traffic, and social media engagement. Fanticipation is not intended as a forecast of the weekend box office; it is a snapshot of movie fan sentiment. Fandango is the ultimate digital network for all things movies, reaching more than 60 million unique visitors per month across its portfolio of digital properties, according to comScore.