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Cinemaxx

Daily Cinema Digest – Monday 17 November 2014

Germany – Cinema majors Cinemaxx and CineStar have formed a joint venture to promote cinema for business use. Not sure how far beyond regular cinema advertising this goes, but there is talk of “360 degree cinema communication.” The company CinemaxX and CineStar planning a joint com…
Steve Cinema robot

Daily Cinema Digest – Friday 7 November 2014

Terminator is not the only robot you are likely to encounter in multiplexes in the future, with Belgian cinema advertiser Brightish being the first in the world to launch a cinema robot. Apparently it is much friendlier than the Terminator robot too. Belgian cinema’s advertising sales house, Brightf…

Daily Cinema Digest – Thursday 20 February 2014

Econsultancy has done a good job of comparing and reviewing the ticket booking customer interfaces of UK’s three leading cinema chains: Cineworld, Odeon and Vue. This review has relevance for ticket booking experience over the web for every country, even though restricted to just three in one…
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