IMAX at Event Cinemas Pacific Fair to Open Tomorrow

IMAX and EVT celebrate the opening of IMAX at Event Cinemas Pacific Fair on Dec 19, 2024, ahead of Mufasa: The Lion King’s global release

Bringing the ultimate cinematic experience to the Gold Coast

GOLD COAST, AUSTRALIA ( December 18, 2024 ) -

IMAX Corporation (NYSE: IMAX) and EVT are thrilled to announce that IMAX at Event Cinemas Pacific Fair will officially open tomorrow, 19 December 2024, just in time for Christmas and the global release of “Mufasa: The Lion King.”

This new state-of-the-art IMAX auditorium promises to deliver a world-class cinema experience from the moment you enter Event Cinemas Pacific Fair, featuring a 1.1:9 aspect ratio screen and cutting-edge IMAX with Laser technology.

IMAX at Event Cinemas Pacific Fair is Queensland’s only IMAX and the fourth in Australia. The cinema offers an immersive experience with 4K laser projection, stunning visuals, and 12-channel immersive sound that promises to captivate moviegoers with an unparalleled movie-watching experience featuring movies specifically made for IMAX. Additionally, the new IMAX venue features premium seating options, designed to ensure comfort and an elevated experience for all.

Daniel McCabe, General Manager of Cinema Operations Australia Event Cinemas, shared his enthusiasm about the new opening, “We are so proud to bring IMAX to the Gold Coast. For years, Queenslanders have been eager for a premium IMAX cinema experience, and we’re thrilled to bring this to life for them. With stunning visuals, immersive sound, and an incredible cinema complex, IMAX at Event Cinemas Pacific Fair will redefine moviegoing in the region.”

Giovanni Dolci, Chief Sales Officer at IMAX, echoed these sentiments, “We’re excited to introduce The IMAX Experience to the Gold Coast with Event Cinemas, particularly with the incredible demand we’ve seen from moviegoers in this region. Queensland has proven to be a vibrant market for cinema, and we’re proud to partner with EVT to bring our state-of-the-art technology to this location. This opening is another exciting milestone in our commitment to delivering unparalleled movie experiences to Australian audiences.”

IMAX at Event Cinemas Pacific Fair will open with “Mufasa: The Lion King,” and will showcase a diverse slate of upcoming blockbusters, documentaries, concert films, and exclusive live events. The IMAX experience will provide an unforgettable cinematic journey, especially with films shot using IMAX cameras, allowing audiences to see the action in breathtaking detail.

IMAX at Event Cinemas Pacific Fair also celebrates the longstanding partnership between Coca-Cola and Event Cinemas, with Coca-Cola extending their Presenting Partnership to include the new IMAX location, alongside the iconic IMAX Sydney.

This new IMAX location represents EVT’s continued investment in enhancing the moviegoing experience and global cinematic partnerships, adding to their portfolio of cinemas across Australia, New Zealand, and Germany. IMAX at Event Cinemas Pacific Fair is set to become a must-visit destination for film lovers on the Gold Coast.

About IMAX Corporation
IMAX, an innovator in entertainment technology, combines proprietary software, architecture, and equipment to create experiences that take you beyond the edge of your seat to a world you’ve never imagined. Top filmmakers and studios are utilizing IMAX systems to connect with audiences in extraordinary ways, making IMAX’s network among the most important and successful theatrical distribution platforms for major event films around the globe.

IMAX is headquartered in New York, Toronto, and Los Angeles, with additional offices in London, Dublin, Tokyo, and Shanghai. As of September 30, 2024, there were 1,788 IMAX systems (1,714 commercial multiplexes, 12 commercial destinations, 62 institutional) operating in 89 countries and territories. Shares of IMAX China Holding, Inc., a subsidiary of IMAX Corporation, trade on the Hong Kong Stock Exchange under the stock code “1970”.

IMAX, IMAX 3D, Experience It In IMAX, The IMAX Experience, DMR, Filmed For IMAX, IMAX LIVE, IMAX Enhanced, IMAX StreamSmart, and SSIMWAVE are trademarks and trade names of IMAX Corporation or its subsidiaries that are registered or otherwise protected under laws of various jurisdictions. For more information, visit www.imax.com. Instagram, Facebook, LinkedIn, X, and YouTube.