Situated in East Africa, Nairobi is known as the “Safari Capital of the World,” & is blessed with stunning landscapes and breathtaking wildlife of Kenya. Just a short drive from the city lies the famous Maasai Mara, home to the Great Migration, where thousands of wildebeest and zebras journey across the plains—a spectacle that draws visitors from around the globe. Nairobi National Park allows the traveler to see lions, rhinos, and giraffes against a skyline of towering buildings. Nairobi stands out among a few mixes of adventure and history and innovation. Now, in this city where tradition meets modernity, comes Century Cinemax, a modern cinema experience with Galalite Screens. This brings yet another dimension to Nairobi and the movie-going experience of the locals and tourists visiting this city for unforgettable experiences.
Century Cinemax, one of the most prominent names in the East African cinema industry, has recently installed seven Galalite Mirage 2.2 screens to provide an unparalleled visual experience. This strategic addition marks another step in Galalite’s mission to enhance cinema experiences worldwide & to captivate audience with stunning visuals & exceptional clarity.
Century Cinemax, known for its commitment to quality, the cinema’s latest screens feature 4K laser projectors and Dolby Atmos sound systems, offering unparalleled sound and image clarity.
Kennedy Keriko, Marketing & Business Development Manager at Century Cinemax K. Ltd., shared his thoughts by saying, “Century Cinemax takes pride in using Galalite Screens, which truly elevate the movie-going experience. The brilliance and sharpness of Galalite's projection technology allow for stunning clarity and vibrant color reproduction, ensuring that every detail on screen captivates the audience.”
“At Galalite, we are thrilled to bring our Mirage 2.2 screens to Century Cinemax in Nairobi, providing audiences with an unmatched cinema experience. Century Cinemax has been a valued partner in East Africa, sharing our vision for quality and innovation in the cinema industry. This partnership represents our ongoing commitment to delivering exceptional visual quality and immersive experiences to moviegoers worldwide. Nairobi’s rich cultural landscape, combined with a growing preference for high-end entertainment, makes it an ideal setting for Galalite Screens to elevate the cinematic journey for local audiences” said Siranush Whyte, GM Business Development at Galalite Screens.
With the integration of seven Mirage 2.2 screens from Galalite, Century Cinemax’s dedication to excellence in entertainment has reached new heights. These screens enhance projection quality with optimized brightness, reduced visual noise, and impeccable contrast, ensuring that every scene resonates with audiences in vivid detail.
Luxury Seating and Premium Cinema Experience
Catering to a growing demand for premium movie experiences, Century Cinemax provides various seating options, including VIP Lounger and Barron VIP Recliner seats, designed for ultimate comfort. In two of the existing screens, audiences enjoy the unique luxury of Barron VIP Recliner seating, and two of the three new screens opening in November will introduce the added comfort of Tate and Barron VIP Recliner seats. The cinema’s 19 screens include an IMAX theater, which has become a major draw for those seeking larger-than-life visuals, allowing audiences to fully appreciate the precision and brilliance of Galalite’s Mirage 2.2 screens.
Evolving Movie-Going Culture in Nairobi
Nairobi’s movie-going culture is a lively blend of trends, with a notable shift towards blockbuster action films that draw large audiences. Films from popular franchises such as Marvel and “Fast & Furious” have consistently attracted Nairobi’s film enthusiasts, a clear indicator of the growing appetite for big-screen entertainment. Additionally, the region is experiencing a rise in the demand for VIP cinema experiences, with viewers increasingly seeking more luxury-driven options.
This evolving preference has created an ideal setting for Century Cinemax and Galalite’s partnership, as both share a commitment to quality and innovation, ensuring that Nairobi’s cinema-goers are treated to an immersive, high-end cinematic journey.
Galalite’s Contribution to Premium Cinemas Worldwide
By supplying Century Cinemax with Mirage 2.2 screens, Galalite continues its legacy of enhancing cinemas across the globe. Known for their superior performance and durability, Mirage 2.2 screens offer high gain and enhanced contrast, ideal for venues like Century Cinemax that cater to both large crowds and VIP guests. The optimized screens offer clear visuals even from wider viewing angles, a feature that complements the cinema’s dedication to audience comfort and engagement.
As the first zero-emission brand in cinema screen manufacturing, Galalite has set a bar in sustainability without compromising on quality. Galalite is honored to be part of Century Cinemax’s journey to redefine cinema in Nairobi. With the launch of three new screens this November, Century Cinemax is poised to continue leading East Africa’s cinematic landscape.
About Galalite Cinema Screens
Galalite Cinema Screens, the leader in cinema screen technology since 1959, is a renowned Indian brand and leading manufacturer of cinema screens worldwide. With a legacy of innovation and a commitment to quality, Galalite Cinema Screens continues to be at the forefront of the cinema exhibition industry, providing cutting-edge solutions that enhance the cinematic experience for audiences worldwide. https://galalitescreens.com/