Barco Expands Slate of Its “HDR by Barco” Film Releases With DreamWorks Animation’s “The Wild Robot” and Warner Bros. Pictures’ “Joker: Folie à Deux”

Barco continues its HDR by Barco cinema format for moviegoers, adding "The Wild Robot" and "Joker: Folie à Deux" to its slate of films.
KORTRIJK, BELGIUM ( September 25, 2024 ) -

Barco, the leader in laser-powered cinema solutions, continues its special exhibition of the highly anticipated HDR by Barco cinema format for moviegoers, adding DreamWorks Animation’s “The Wild Robot” (Sept 27) and Warner Bros. Pictures’ “Joker: Folie à Deux” (Oct 4) to its slate of films. Part of a collaboration with AMC Theatres, B&B Theatres, and Regal Cinemas, the HDR by Barco program gives moviegoers in major U.S. cities including Los Angeles, New York, Dallas, Miami, and Kansas City the opportunity to be among the first in the world to experience Barco’s groundbreaking High Dynamic Range (HDR) presentation with Lightsteering. The exhibition opened with Paramount Animation and Hasbro Entertainment’s “Transformers One” on September 20th and runs through the end of the year.

Based on the company’s patented Lightsteering technology, Barco’s approach to HDR works by strategically redistributing light on screen to produce highlights that are over 6x brighter than traditional projection, while retaining rich details in the darks for greater depth, clarity, and range. HDR by Barco delivers expansive creative possibilities for filmmakers, producing a wide color gamut with high-contrast images that captivate audiences.

HDR by Barco is available in select premium screens at:
AMC Americana at Brand 18 (Los Angeles, CA)
Regal Dania Pointe (Miami-Ft. Lauderdale, FL)
AMC Barrywoods 24 (Kansas City, MO)
B&B Theatres Red Oak 12 (Dallas, TX)
Regal Times Square (New York, NY)

For more information on HDR by Barco, visit: https://hdrbybarco.com/

About Barco
Barco, headquartered in Kortrijk (Belgium), is a global company leading in visualization, networking, and collaboration technology. Its innovative solutions drive advancements in the healthcare, enterprise, and entertainment markets. At the heart of Barco’s success are over 3,000 dedicated ‘visioneers’, each passionately contributing to driving change through Technology. Listed on Euronext (BAR), Reuters (BARBt.BR), and Bloomberg (BAR BB), Barco realized sales of 1,050 million euro in 2023.