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Disney Customizes 600 Versions of “Guardians of the Galaxy 3” for Different Cinema Setups

Guardians of the Galaxy Vol. 3

When filmmaker James Gunn heard that Disney created 1,065 versions of “Avatar: The Way of Water” to ensure the proper playback for multiple formats such as 2D, 3D, 2K, 4K, high frame rate, etc., he must have turned to that films director and said, “Hold my beer.”

For his latest directorial effort, Marvel’s “Guardians of the Galaxy Vol. 3,” Gunn worked with Disney to create customized versions for different theatre setups, especially when it comes to providing different aspect ratios. Even Jacobs, the Vice President of Finishing & Stereo at Disney told the Hollywood Reporter that the latest installment of “Gardians” was the most complex delivery Marvel has ever undertaken, with a goal of giving “every exhibitor in the United States and in most international territories [the ability to] maximize their screen size for the audience. So wherever you go to see it, you’re gonna see the best version.”

To achieve this Marvel and Disney needed to ship 600 unique versions of “Guardians of the Galaxy Vol. 3,” including versions with variable aspect ratios in both flat 1.85 as well as 2.39. Like with the sequel for “Avatar,” the studio had to consider every format combination from 2D at 2K to 3D in high dynamic range. Of course, don’t forget about IMAX which requires at least two versions; one for 2D and another for 3D.

Source : Hollywood Reporter