Leading Event Cinema Company Partners With Faith Content Network, LLC on New Distribution Network, Expanding its Reach Outside of Major Markets
Fathom Events is expanding its distribution beyond the cinema with the announcement of its new Fathom Affinity Network (FAN). The company is partnering with Faith Content Network, LLC to reach nearly 800 churches nationwide, located in additional markets outside its current exhibition partner locations. This partnership will provide theatrical-quality faith and inspirational content to underserved audiences across the country.
The first title distributed via this network will be in early 2019, with several more events planned for the remainder of the year. Each church will be able to select as few or as many events as their communities have interest in hosting. FCN will work closely with Fathom and its content partners to help build awareness in communities of faith, providing the new ability to drive attendance to both theaters and churches nationwide.
Faith Content Network will manage church network bookings, distribution, operations, local marketing activations, and ticket sales. Fathom Events will provide content licensing, a creative marketing toolkit, and oversee content delivery.
“This new network will allow us to deliver top faith and inspirational content to an underserved audience who may not otherwise get to experience these special events theatrically,” said Fathom Events CEO Ray Nutt. “It also opens the door for us to acquire additional content, creating new opportunities for faith-based content producers and their audiences. We are the only distributor in the industry to expand our offerings in this way, revolutionizing how people experience event cinema content.”
“Demand for faith content has not waned in recent years and the Christian audience tends to favor group experiences. This is the perfect time to launch the concept,” said Bob Elder, Founder and Chief Impact Officer of Collide Media Group.
“Our churches have been asking for more quality content, and they are excited for the opportunity to provide top-level productions and events to their local communities, on the same day and date as large-market theaters,” said Chris Thomason, Founder and CEO of in:ciite Events.
About Fathom Events
Fathom Events is the leading event cinema distributor with theater locations in all top 100 DMAs® (Designated Market Areas) and ranks as one of the largest overall theater content distributors. Owned by AMC Entertainment Inc. (NYSE: AMC); Cinemark Holdings, Inc. (NYSE: CNK); and Regal, a subsidiary of the Cineworld Group (LSE: CINE.L), Fathom Events offers a variety of unique entertainment events in movie theaters such as live performances of the Metropolitan Opera, top Broadway stage productions, major sporting events, epic concerts, the yearlong TCM Big Screen Classics series, inspirational events and popular anime franchises. Fathom Events takes audiences behind the scenes for unique extras including audience Q&As, backstage footage and interviews with cast and crew, creating the ultimate VIP experience. Fathom Events’ live Digital Broadcast Network (“DBN”) is the largest cinema broadcast network in North America, bringing live and pre-recorded events to 975 locations and 1,578 screens in 181 DMAs. The company also provides corporations a compelling national footprint for hosting employee meetings, customer rewards events and new product launches. For more information, visit www.FathomEvents.com.
About Faith Content Network, LLC
The Faith Content Network is a network of churches that presents new, faith-driven, theatrical events available in tandem with exclusive Fathom Events, providing local churches day-and-date access to first run, event-ized theatrical releases. FCN is a joint venture between Collide Media Group and in:ciite Events, each with a deep history marketing and distributing faith content to the evangelical Christian audience. Collectively, both companies have worked on over 65 films, generating more than 1 billion dollars in box office revenue, and have produced hundreds of events reaching tens of thousands of churches. For more information about FCN, visit www.FaithContentNetwork.com.