Search Results for: coca-cola
The Movie Poster Gets a Makeover: Samsung’s Spatial Signage Wants to Stop You in Your Tracks
...which allows them to be entered into programmatic exchanges that pull demographic and traffic data based on location. A Coca-Cola or Mars Snacking campaign running on a 3D display in...
Barco Joins the Coca-Cola Company as Official Co-Presenting Sponsor of Cinemacon 2026
Today, it was announced that Barco, a global leader in laser-powered cinema technology, is joining The Coca-Cola Company as an official presenting sponsor of this year’s CinemaCon, the world’s largest convention for the global cinema industry and the official convention of Cinema United. This marks…
From Grounded to Global: How PaperAirplane is Helping Movie Marketing Reach New Heights
...exhibitors “anticipate and adapt, rather than react.” That adaptability attracted more than just studios. IMAX, Dolby, RealD, Barco, and even Coca-Cola began using the Hangar to deliver branded materials directly...
CJ’s Top Women In Global Cinema – 2025
...speaker and recipient of the 2023 ShowEast Coca-Cola Empowerment Award, she continues to be a leading voice in purpose-driven cinema marketing. Magdalena Lewicka Finance Director & Management Board Member, Multikino...
EDCF Showcases Latest Cinema Industry Innovations During Annual Conference in Milan, Italy
...towards future releases, particularly starting from 2026, ” suggested Richards. From a local perspective, Francesco Di Cola, Sales and Screen Content Director at The Space Cinema, added “We have always...
Christina Blumer to Receive Coca-Cola Empowerment Award at ShowEast 2024
Christina Blumer, Executive Director of the Will Rogers Motion Picture Pioneers Foundation, will receive the “ShowEast Coca-Cola Empowerment” Award on Wednesday, October 23 as part of the ShowEast Breakfast Program at the Loews Miami Beach Hotel. Past recipients of this award include Elizabeth Frank…
CJ’s Top Women In Global Cinema – 2024
After receiving more nominations than ever before, after lengthy deliberations with the selection committee, one publication delay and the highest-ever standard for candidates, we are proud to present the eighth...
CineEurope 2024 Helps Relieve Industry Anxiety
...it wouldn’t be right not to try all of them) and I drank my fair share of Coca-Cola. In fact, the Coca-Cola booth had a whole section devoted to Coke...
Industry Set for CineEurope as Sony Becomes A Cinema Operator (Again)
...trade show floor may be a challenge this year since CineEurope’s schedule is packed with tons of panels, seminars, studio presentations and film screenings. Coca-Cola’s sessions in Barcelona are always...