Just a few months after announcing the installation of 12 digital 3D screens, Palace Cinemas, a leading Central European exhibitor has selected XDC as the d-cinema integrator which will deploy digital cinema throughout all its 170 screens. Installations will be financed using XDC’s virtual print fees and will commence in the latter half of 2009.
Budapest based Palace is the largest theatre circuit in Hungary, the Czech Republic and Slovakia. Of course, XDC will rely on the CineStore server they manufacture in each installation. Every one of Palace’s 20 theatres will be networked and use the CineStore Plaza as their central storage server in conjunction with XDC’s TMS. No word on what projectors have been selected, though they are sure to be DCI-compliant.
In Amsterdam for Cinema Expo, V.J. Maury, Palace Cinemas Chief Executive Officer, seemed excited that digital cinema was finally rolling out at circuit-wide. Read More »
Popularity: 11% [?]
Central Europe will soon be able to experience 3D digital releases the way filmmakers had intended thanks to Palace Cinemas. Tomorrow the exhibitor will announce they will be adding twelve 3D digital screens to their circuit just in time for Dreamworks Animation’s “Monsters vs. Aliens” to premiere on March 26th.
Palace, which is the largest exhibitor in the Czech Republic, Slovakia and Hungary, will install three screens in Prague, two screens in Brno, two in Bratislava and an additional five in Budapest, where the company is headquartered. The news is a bit of a coup for Masterimage. The Korean company’s 3D technology has been selected for 11 of the installations. Palace, which already has one RealD system, will install an additional RealD screen at West End, one of their premiere venues in Budapest. Recently RealD and Dolby have stolen the spotlight when it comes to making announcments about new 3D installations.
“We like Masterimage, said Palace CEO V.J. Maury of why they chose the technology. “It’s a combination of great 3D on the screen and the right price. And we wouldn’t add another RealD screen at West End if it were not for its excellent 3D picture.”
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Popularity: 66% [?]
While Vienna has lost interest in IMAX, neighbour capital Budapest will the first (and probably only) city in Hungary to get its own IMAX cinema. According to a report on the website MTI, relating a story from business daily Vilaggazdasag, the screen will open by the end of October:
A special projector worth 1.1 million euros was installed last week at the IMAX cinema which will be part of a 23-screen megaplex called Cinema City Arena near Budapest’s Eastern railway station.
The new cinema complex has been built with an investment of 10 million euros and the IMAX screen will also be available for educational screenings, CCI owner-director Moshe Greidinger said. School groups will be eligible for 35-40 percent discount from normal ticket prices, he added.
While IMAX is riding high on re-purposed Hollywood blockbusters like ‘Transformers’, it is still bums-on-seat school classes that primarily make up the bottom line, it would seem.
Popularity: 7% [?]
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