Tag Archives: Dolby Atmos

CJ@IBC ‘Life of Pi’ in Christie 6P laser 14 ftL 3D with Dolby Atmos

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The IBC movie night screenings have always been an opportunity to showcase the latest advances in big screen technology, while also giving IBC attendees a bit of blockbuster fun. This year was a technology world first that made a big impression on everyone attending.

Thanks to tremendous support from IBC’s technology, integration and content partners, we were treated to a 3D presentation of an unsurprassed quality. Thanks to the use of Christie’s new 6P laser-illuminated projector, over 40 speakers from QSC, Dolby Atmos immersive audio and a DCP of 20th Century Fox’s multi-Oscar winning ‘Life of Pi’ graded especially for 14 footlamberts (ftL) 3D brightness, projected onto a 1.0 gain matt screen, it showcased something that no public audience had yet seen before, as IBC Big Screen Experience producer Julian Pinn explained on stage.

Two years ago Christie first showa ased its laser projectors at IBC with a secial screening of ‘Hugo’, but that was off a silver screen with an 1.8 gain. Back then there was no immersive audio (either Atmos or Auro), so this presentation raised the bar in several regards. While not new, the film was an excellent choice, not least given that it had won Academy Awards for best Cinematography, Visual Effects and Music.

Watching it I was not so much immediately struck by the brightness but by the colours, details and clarity. It is a cliche to talk about ‘looking through a window’ but that is what it felt like as the camera panned through the Pondicherry zoo over the opening credits. Yes, it was bright as you would expect a sunny day in southern India to be, but the brightness felt natural. But brightness is only something that you consciously appreciate when it is not there – as will be the case with future 3D films I watch in regular cinemas.

The audio was equally impressive, not least because of a terrific mix that was as nuanced in the stormy sea scenes with the ship sinking as the quieter moments that picked out individual sounds of animals. The combines effect was such that almost nobody in the audience (who filled the big RAI Auditorium) got up to leave once the film had started. For a Saturday night in Amsterdam, that is truly impressive.

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Daily Cinema Digest – Friday 5 September 2014

Selfridge cinema

London’s luxury department store Selfridges (star of the ITV drama series about its eponymous American founder) will be one of the first stores in the world to have its own in-house cinema. We like the look of it so much that we even break our usual policy of only posting on photo per story to show you both the outside (above) and inside (below) – so no artwork for China BO.

Selfridges opens the world’s first department store cinema in its iconic Oxford Street store today, which will screen classic and contemporary films.

Selfridges has teamed up with the independent chain Everyman to install the 60-seat 3,500 sq ft experience, located on the store’s lower-ground floor.

The cinema, which will be at Selfridges until spring 2015, will initially screen films selected by designers from the store’s Masters campaign, which showcases the work of 12 influential designers such as Paul Smith, Marc Jacobs and Oscar de la Renta.  LINK

Selfridge cinema

China (PRC) – Chinese Mainland box office it set to pass USD $5 billion this year, according to THR.

China’s box office has just passed the key 20 billion yuan ($3.26 billion) threshold, a full three months faster than last year, and is already swiftly approaching last year’s $3.55 billion total.

With a raft of major Hollywood and domestic titles still to come this year in the world’s second-biggest film market, box office is on track for $5 billion in full-year 2014, according to M1905, which is the official website of the state broadcaster’s movie channel, CCTV6.

It took 246 days to break through the 20-billion-yuan marker, which is 96 days faster than last year.  LINK

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Daily Cinema Digest – Thursday 14 August 2014

Kino Femina in Warsaw

Polas are increasingly turning their backs on multiplexes in favour of smaller cinemas – preferring cheaper tickets, fewer adverts and more varied programming – according to the latest data from the Polish Central Statistical Office.

The share of the largest, multiplex cinemas has declined from 58.1 percent in 2012 to 55.2 percent last year.

Smaller cinemas are slowly gaining ground. Those with three to seven screens now have 30 percent of the market, compared to 27.4 percent in 2012.

The smallest venues, with one or two screens, have increased their market share from 14.5 percent to 14.8 percent. This translates into some 100,000 viewers more year-to-year.

The upward trend is also visible in the number of smaller cinemas. In 2013 there were 58 of the smallest ones in Poland, compared to 51 in 2012 and just 6 in 2001. LINK

Huayi Brothers Media

China – Having only bought into the cinema market last September, Huayi is selling out and more than doubling its money.

Huayi Brothers Media has agreed to sell its 20% stake in Jiangsu Yao Lai Studios Management, a regional cinema operator.

Huayi is selling to Songliao Automobile and will receive RMB464 (US$75 million) for the stake.

Jiangsu Yao Lai will remain 60% controlled by Beijing Sparkle Roll company.  LINK

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IBC 2014 Big Screen Experience – Q&A With Exec Producer Julian Pinn

 

Douglas Trumbull

Keynote speaker Doug Trumbull (not Julian Pinn)

With digital cinema conversion completed in most of the world, this year the IBC Big Screen Experience (running 12-15 September in Amsterdam’s RAI) has be re-vamped extensively to focus on the latest issues facing the industry. Sessions such as EDCF have been moved from their traditional slot (now Sunday evening, followed by drinks) and new areas of coverage introduced.

Significantly the Big Screen Experience conference strand will be completely free to anyone attending the IBC trade show, which means that anyone can come and hear leading industry experts discussing the issues affecting the industry today and tomorrow at no extra cost. There is also the traditional Hollywood blockbusters, only this year it’s Apes with both Atmos and lasers, also free (thanks to 20th Century Fox) as part of #IBCbigscreen

Celluloid Junkie caught up with industry veteran Julian Pinn (founder and consultant for Julian Pinn Ltd) who is the Executive Producer for this year’s Big Screen conference, to ask him what those planning to attend should make room for in their no-doubt packed IBC diaries.

Celluloid Junkie: This is the first year that IBC’s Big Screen conference stream is free to all attendees of the show, what’s behind this change?

Julian Pinn: For IBC registered delegates, the IBC Big Screen Experience is indeed a free-to-attend programme of carefully curated, editorially lead conference sessions, exhibitor product demonstrations, and Big Screen movies. The minimum IBC registration one needs to gain access to the Big Screen Experience is an Exhibition Visitor Pass, which itself is free if booked before 21 August 2014. This is an initiative by IBC to add value to the overall IBC experience and to remove barriers and complexity to those who are looking to make the most out of their busy schedule during the entirety of IBC2014.

CJ:  Is there a theme running through all the sessions?

JP:  IBC Big Screen in recent years has focussed on the transition to Digital Cinema. With Digital Cinema done and dusted in most parts of the world, this year’s IBC Big Screen conference is looking at the disruption taking place in cinema and the wider industries:

- disruption due to a wealth of scientific innovation that digital has unlocked, and what that means to the artists’ abilities to create new stories and to move their audiences in more powerful ways, and

- disruption due to the new entrants, new commercial realities, and new ways of doing business not only within the cinema business but within the wider industry from big screen to small screens.

CJ:  What new issues and topics will be discussed at this year’s Big Screen?

JP:  Not a quick answer I’m happy to say! The conference kicks off this year on Friday afternoon when we will be asking for the first time if the Big Screen and Second Screens can coexist peacefully and profitably—experiencing first-hand the technologies from Shazam and Cinime.

Saturday will feature a mixture of sponsored sessions, from Red and ARRI, with a couple of editorial sessions new to IBC in recent years. The first is on Event Cinema—a new sector to the business that is predicted to grow to 5% of the overall global cinema box office by 2015; we will be seeing examples and discussing important questions about the challenges of merging the two disciplines of broadcast and cinema from technological, artistic, and commercial perspectives.

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Daily Cinema Digest – Tuesday 5 August 2014

Carmike Cinema logo

USA – Carmike has released its quarterly figures and discussed them in a conference call. Overall the company claims to be weathering the downturn pretty well, despite a drop in profits of over 50%, with a strong recent focus on M&As. Here is what S. David Passman III, the company’s President and CEO had to say.

Carmike once again outperformed the overall domestic box office in revenue and attendance during the quarter, which was a challenging period for the U.S. market, due to very strong box office results posted during the second quarter of 2013. Despite the domestic industry decline of almost 7%, Carmike’s admissions revenues actually increased by 7% during the three month period, and our total attendance grew 4%.

On a per screen basis, our box office receipts declined less than 1%. In fact, Carmike’s per screen performance was nearly 600 basis points better than the overall industry. As I have said in the past, while the film slate will vary from quarter-to-quarter, our expanded scale and companywide emphasis on customer service excellence, combined with our growing circuit of high quality theater, remain important factors in our ability to generate favorable operating results over the long term.  LINK

barco_logo

Brazil – Barco is the projector supplier for the recent Doremi/Quanta deal that we wrote about yesterday. Some insights into the market from the press release.

Digital cinema expert Barco is proud to announce that it has recently closed a deal with integrator Quanta DGT to supply 500 digital cinema projectors to theaters in Brazil through a Virtual Print Fee (VPF) financing model. Many of the largest cinema exhibitors – Cinesystem, GNC, Cine Sercla, CineShow, CineArt, AFA Cinemas, PlayArte, Arcoplex, Cinematográfica Araujo – and dozens of small exhibitor groups have chosen to go digital with Barco digital cinema projectors.

While Brazil is the world’s tenth most important cinema market in admissions, the digitization percentage has been quite low for a long time: only around 38% of the 2,500 screens were digitized by the end of 2013. Recent public policies encouraging exhibitors to digitize their screens, including the VPF program, are taking hold and over 70% of the country’s exhibitors have already joined the program. Many of them rely on the support of system integrator Quanta DGT who, together with global digital cinema leader Arts Alliance Media have VPF agreements with the Hollywood studios to fund the rollout of digital cinema across Latin America.  LINK

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Daily Cinema Digest – Tuesday 22 July 2014

Imax China

Imax – According to Wall Street Journal China, Imax is planning to open a further 19 screens in partnership with local companies ahead of listing its local operation. Interestingly Richard Gelfond’s Chinese name is Gail Fang.

IMAX theater will open new cooperation with Chinese state-owned Shanghai Film Group (Shanghai Film Corp.), these new theater will open in the second half of 2015. IMAX chief executive Gail Fang (Richard Gelfond) in an interview that the new screen is in agreement IMAX April this year after the signing of a new partnership agreement, IMAX at the time that 20 percent of China operations will the shares sold to the Chinese Cultural Industry Investment Fund (China Media Capital) and private equity firm party sources of capital (FountainVest Partners), Chinese Cultural Industry Investment Fund and each party sources of capital will be paid before the beginning of 2015 to $ 40 million to purchase these services 10 % stake. Gail Fang said that this is one of the local partners to introduce IMAX many reasons. He explained that the next few weeks IMAX will sign an agreement with the Shanghai Film Group, a related company in China to open six new screens. He would not disclose more details. Gail Fang said they feel American investors do not fully understand the potential of the Chinese film market. IMAX China is a key growth market, also destined to become the company’s largest market.  LINK

Chinese ticket machine cinema third party

China – Internet purchases of cinema tickets via PCs and smartphones now accounts for as much as 40% of some screenings in China, many through third-party operators. But there are problems getting refunds when a screening or booking is cancelled.

So why buy from a third-party platform movie tickets will not refund it to industry sources, it involves a lot of problems:? First permissions issues, some theater tickets willing to open permissions to the site at any time to cancel or reservation, some if not, for unwilling audience request returned tickets, you need a web site to communicate with the theater; Second, the number of back problems, the user tickets through the website, the website will charge a service fee, which is not linked to the occurrence and the theater, And every ticket website service charges are not the same, how much money to retire to cinema audiences has become a major problem; most critical is that each theater has its own ticketing provision that “once sold, will not refund” also it as a “norm”, because in the theater seems, movie tickets have a time limit, the audience returned tickets may affect sales, so in the case of theater tickets out of their own can not retire, the net purchase tickets.  LINK

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Daily Cinema Digest – Tuesday 3 June 2014

EBOT entertainment group

The fact that China’s box office is booming is taken as a given, but depending on how you look at the figures, some more troubling aspects shine through.

Grace, vice president of Arts and Consulting Research told the “First Financial Daily” correspondent that although the theater building heat remains the same, since last year the per capita attendance continues to decline, in addition, a monthly box office analysis that the market performance is still potential for the market to fall, should be vigilant.

And despite some big hits like “Monkey King” that does not mean that all months represent unchecked growth. Quite possibly the opposite.

Throughout the first five months of 2014, although they did create the highest grossing single month, but the movie box office market on a monthly count fell. In February this year the market continued to perform eye-catching, with the box office results for the first time pushed the monthly rise to 30 billion yuan; March continued to market the off-season, April decline, down 1% year-on-year, in May performance is not satisfactory, an increase of only 7% . Continued growth in the number of screens, viewing habits in a gradually mature market, the market still appears as a broader market decline, it is worth alert.

Finally, if you look at this from a five year perspective, growth is not close to what it ought to be right now.

For ongoing theater building heat, Hou Tao told reporters, according to Arts Grace Consulting study of the past five years, including tracking attendance of this year, a downward trend in attendance last year, attendance is about 17% below the 2012 level this year half expected 15% to 16% growth in attendance, which is not optimistic.   LINK

Advertising

Shazam

Australia – Shazam is looking to extend its cinema partnership model from the US to Australia, doing with Val morgan what it’s done with NCM in the US.

Although Sos concedes the issue of movie etiquette and not using phones or playing audio in theatres is valid, he believes cinema is a lucrative and growing market for brands to engage with audiences through mobile

“We’re so wedded to the device that the idea of turning it off and putting it down for few hours actually scares us so [most people] are trying to do things on the phone before the movie starts,” he said.

“There’s an opportunity to connect through the soundtrack of a movie, introduce direct click-to-buy, as well as connect with advertisers before films start. In that way it’s a natural environment to Shazam. And because it’s unobtrusive its a nice way to engage with content.”  LINK

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Daily Cinema Digest – Friday 16 May 2014

NCM logo

USA (NY) - National CineMedia has announced the details of its partnership with Shazam, to create audio-embedded links in its adverts for enhanced content. There are further partnerships with Disney’s Maker Studios and Idea United.

National CineMedia revealed intriguing partnerships with Shazam and Maker Studios today at its upfront event near Lincoln Square in New York. The moves underscore how the cinema ads network increasingly sees itself as a digital company.

As part of NCM’s update to its longstanding FirstLook platform, the Shazam integration is designed to extend advertisers’ reach among smartphone-toting moviegoers. When they observe a sponsor’s FirstLook promo via the mobile app, they can consume and share that content while also making a purchase when it comes to e-commerce pitches.  LINK

Cineplex

Canada - Ticket prices fell in the first quarter of 2014, which is perhaps why Canada’s Cineplex is experimenting with higher charges for some seats and shows.

Later this year, at the Varsity location in Toronto’s Manulife Centre, the company will launch a pilot project in which patrons pay an extra $2-$3 for the prime seats in the middle rows of the theatre.
“We’ve had great success with our UltraAVX cinemas ($3-$5 surcharge) as well as our VIP cinemas ($7-$12 surcharge) which both offer reserved seating; and so people really like that opportunity,” said spokeswoman Pat Marshall.

“It’s really about providing our guests with choices when they go to the movies . . . I sort of position it akin to an aircraft where you have your regular coach seating, then you might want a bit more amenities, so you go into business class, and then you have a first-class.”  LINK

USA - Fandango has added three more exhibitors to its network.

Harkins Theatres, Digiplex Destinations and Premiere Cinemas have joined Fandango’s network of cinema chains, the movie ticketer said Thursday.

The company said that the new agreements will add 1,000 screens to its rolls in a dozen states including California, Colorado, Florida, Maryland, New Mexico and Texas. The deals will go into effect this summer.

The online and mobile ticketer now represents more than 24,000 screens domestically.  LINK

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Daily Cinema Digest – Friday 2 May 2014 (Bumper Issue!)

Graham Cinema NC

It is not often that we start with a ‘Digital Death Watch’-type of story, but the Graham is not just an amazingly resilient single-screen cinema in North Carolina. This is also example of terrific college journalism that incorporates video (below), photos, info-graphics, mapping and social media into an incredibly well researched and written article that gives tremendous insights into that kind of cinemas vanishing all over America.

Looks like the Graham Cinema won’t though, as it now has digital projection but still keeps the low prices of tickets and concession, plus the friendly front of house that made it so popular in the first place.

I strongly urge you all to read it and hats off to senior reporter Kyra Gemberling, who will no doubt one day be nominated for a Pulitzer, if not for this article already.

YouTube Preview Image

Opened in 1928, it was once the epitome of Saturday night hangouts in Small Town, U.S.A. The balcony of the cinema’s one and only auditorium overflowed with children bouncing up and down in their seats. The line for the concession stand filled the tiny lobby, often going out the front door and flowing into the bustling street. The grand marquee, advertising show times for such classic films as “The Little Colonel” starring Shirley Temple, served as a beacon of light to guide families coming from all over Alamance County and beyond to its doors.

But with the passing of nearly six decades, countless owners and a fire that once gutted the entire building, Matthews knew Graham Cinema was no longer the sparkling movie house it once was.

He would go on to spend the next 30 years working relentlessly to restore the old theater to its former glory. He reupholstered all 240 seats himself. He hired a cleaning crew to scrub the building from top to bottom. He gave out free tickets all over town just to get people in the door.  LINK

US screens by type

 

India: Dolby has installed the first Atmos cinema in the nation’s capital Delhi at the Delite Cinema in Daryaganj.

And while Delite is the first Atmos hall in Delhi, in India, there are already several halls (mostly in South India) with Atmos installed. The first hall to use this technology was the Sathyam multiplex in Chennai, but there are more now, including PVR Juhu in Mumbai.

Shashank Raizada, owner of Delite Cinemas said, “I believe Dolby Atmos will be a major differentiator for the movie watching audiences,” adding that he sees it as “providing our audiences with new and innovative concepts for an enhanced experience.”  LINK  LINK2 (has more info)

Delite Cinema

The Delhi Delite announcement comes as Dolby reveals that it plans to have 75 Atmos screens across India by the end of 2014.

Dolby, which provides sound technology to entertainment companies, currently has about 15 screens operational on the Atmos technology.

“We are in discussion with multiplex and single screen theatre owners. We are confident that cinema goers will enjoy the sound experience that Atmos offers and more screens across the country will adopt this technology,” Ashim Mathur, Marketing Head of Dolby Technology India, told PTI today.

He added that while most of the present screens are in southern and western part of India, Dolby will expand to other states as well.

“Currently, 15 screens are operational and about 25 are in construction. We should have 75 Atmos screens by calendar year-end,” he said.  LINK 

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Daily Cinema Digest – Wednesday 9 April 2014

ArcLight Santa monica

Normally we bury cinema openings further down in the Daily, but this merits top billing.

Back in January we wrote about how premium cinema operator ArcLight had set its sights on Los Angeles’ Santa Monica market and whether this would create a screen glut.

Now news reaches us that ArcLight is already planning a second multiplex in downtown Santa Monica, which would include an Imax screen.

ArcLight Cinemas is in negotiations with City Hall to put a theater on the land where Parking Structure 3 currently stands — on Fourth Street at Arizona Avenue, said Andy Agle, director of Housing and Economic Development.

A preliminary agreement that would allow ArcLight to start drawing up official plans could go before City Council later this month.

At that same meeting, council will consider final approval of another ArcLight theater proposed for the third level of the Santa Monica Place mall. Those plans have been in the works since last year. The Santa Monica Place theater could include up to 13 screens and 1,500 seats.  LINK

Meanwhile other cinemas in the area, such as Laemmle, are reducing seating capacity and expanding concessions and cafe areas instead. AMC is also expected to reduce the number of seats.

Business

Russian cinema

Russia: Rather than introducing a quota on foreign films, as had been previously mooted, it looks like Russia will instead introduce a levy this summer.

The government plans to popularize Russian films on the home market by introducing extra charges for Western movies and granting tax breaks to domestic ones may do no more than mildly handicap foreign competitors while failing to meet the industry’s underlying needs.

The suggestions, published Monday on the government website, are directed at increasing the presence of Russian films in theaters, Prime Minister Dmitry Medvedev said at a meeting of the council on the development of national cinema in late March during which the measures were discussed.  LINK

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