Monthly Archives: May 2009

Box Office Review-Sunday 31 May “Up Lifts 3D”


up_07Disney/Pixar’s stunning “Up” gave digital 3D a high profile lift this weekend, soaring to No. 1 at the North American box office with an estimated $68.2 million. The film opened in 3,766 theaters, including a record 1,534 3D theaters.
This surpassed the opening weekend domestic gross of DreamWorks Animation’s “Monsters Vs. Aliens,” which debuted with $59.3 million in March, although with fewer 3D theaters (an estimated 1,300). Since opening weekend, DWA was able to keep many of the 3D theaters, allowing it to stay in the top 10 until it had to relinquish most of the screens to “Up.” This weekend, DWA’s animated comedy played in 566 theaters—down from 1,434 last week—and added an estimated $315,000 for a $194.4 million total domestic gross.
Next, 3D stakeholders will get a glimpse of what the still limited number of digital 3D screens might mean to box office totals as a string of 3D titles prepare to open.
“Monsters” had the majority of 3D theaters for a couple of months and demonstrated that it had legs. “Up”—while it had more screens at the start—faces a more crowded upcoming 3D release schedule.
“Call of the Wild 3D” is scheduled for a June 12 opening, but Fox’s anticipated 3D release of “Ice Age: Dawn of the Dinosaurs,” is one month away with a July 1 opening date. That still leaves four more weekends for “Up” to have the majority of 3D screens, but it is a far shorter window than “Monsters” enjoyed.
“Ice Age” will then face a similar situation, as the Disney/Jerry Bruckheimer 3D release “G-Force” debuts on July 24.
Also this weekend at the North American box office, estimates suggest that Fox’s “Night at the Museum: Battle of the Smithsonian” finished second with $25.5 million, ahead of new release “Drag Me to Hell ($16.6 million), Terminator Salvation ($16.1 million), and “Star Trek” ($12.8 million).
“Star Trek” crossed the $200 million mark with an estimated $209.5 total domestic gross.

Popularity: 19% [?]

Cinema News Roundup - 29-30 May


-Thinking of searching your cinema patrons bags for camcorders? You could end up like a somewhat indiscreet Canadian cinema owner who was ordered to pay C$10,000 in damages to a woman and her daughter for violating their privacy. From CTV.ca, “Security guards didn’t find any video equipment in the family’s bags, but did turn up a large selection of snack food, which they asked the family to take back to their vehicle, Lurie said. “They did so willingly. But they continued the search of the bags and while searching they also uncovered some birth control pills belonging to the older daughter,” Lurie said.” Needless to say, this proved a bit of a surprise to the mother, who promptly sued Cinemas Guzzo in Montreal. Mr Guzzo, VP of the cinema says searches of patrtons bags will continue, but “I don’t want to put my hands in your bag. In fact, leave the bags in the car.“”;

- BECTU, UK’s Media and Entertainment labour union, has launched a study of how the future will impact cinema technicians. The unions website lists a set of ‘Future challenges’:

* How will an increase in digital projection affect projectionist roles?
* What new skills challenges do staff face?
* Is there room for new skills to be developed alongside the current skillset?
* Are significant job losses a necessary consequence of digital projection?
* How will digitisation affect career development?

These are important questions and it is good to see BECTU taking this up at an early stage. Hopefully in addition to the Cinema Exhibitors Association and to the BKSTS, BECTU will also co-ordinating it with other public efforts in the UK, such as those of Skillset, in the digital field;

- NEC is touting its new high brightness projector ahead of this weekend’s US release of Pixar’s “Up.” The NEC NC2500S-A 2K digital cinema projector will be used at New York’s Ziegfeld Theatre, according to the press release, which goes on to say that it, “allows 3D content to utilize the full 2K resolution of the 1.2” DMD from Texas Instruments using triple flash technology for smooth motion. With an increase in resolution and brightness of up to 33 percent, compared to previous generations, the boost in performance means a greater viewing experience for theatergoers.NEC is offering this upgrade “free” to all pre-existing customers, presumably meaning that they will swap out older projectors.. NEC wishes to make it clear that it is NOT offering this upgrade “free” and that it is a parts upgrade, not a complete swap of the projector;

- Active 3D eye-wear company XpanD is supplying its glasses to Spanish exhibitor Yelmo. From the press release, “Yelmo Cines, which has a prominent presence with 370 screens and growing, a driving annual attendance over 12 million and a leading position, will continue to help drive the digital expansion by installing 29 XpanD 3D screens in 2009, six which are already operating.” Technically, XpanD is not installing ’screens’ as you can move the glasses and IR transmitters between any auditoriums in a multiplex. Interestingly no mention of Arts Alliance, who had previously trumpeted how they were helping expand Yelmo’s digital capabilities for 3D. What’s the Spanish word for ungratefull?;

- Despite the economic downturn in Gulf state cities like Dubai, the multiplex boom continues according to Khaleeji Times. “Watching movies is going to get a lot better with The Dubai Mall all set to open the Reel Cinemas, one of UAE’s largest cinema complexes featuring 22 screens and a seating capacity for 2,800 people. The highlight of the cineplex is the introduction of the Hollywood Chic design concept, which ensures a modern ?cinema experience.” It will also feature the first dedicated art-house halls in a Dubai multiplex, called Platinum Movie Suites. The company is a joint venture established between Cathay Organisation Singapore and Emaar Malls Group Dubai in 2007;

- Possibly stung by the decision of AMC and Regal Cinema to go with Sony’s 4K projectors, Christie Digital has put out a press release announcing that “Independent exhibitors continue to embrace proven Christie DLP Cinema® projectors.” Upon closer reading the press release turns out to be about Christie’s work with dealers and re-sellers for the 2K projectors to offer “more customizable programs that provide marketing and sales support, technical advice and expertise, maintain spare parts inventory, and deliver a streamlined RMA process which resolves issues quickly and speeds up the advanced warranty replacement process.” It then goes on to list several testimonials. All true and important, but no doubt Christie would have preferred to put out a press release with the name ‘Regal’ or ‘AMC’ in it, rather than ‘Classic Cinemas’ and ‘Essex Cinemas’, fine independent exhibitors though these may be;

- Growth in 3D and large format (LF) cinemas is what is driving Ballantyne of Omaha’s expansion of its cinema screen manufacturing capacity at its Canadian Strong/MDI Screen Systems subsidiary, according to this press release. “The expansion effort, which began in the latter half of 2008 and will continue through 2009, is focused on expanding plant capacity and productivity, as well as improving production methods to further enhance screen quality.” The expansion wil tripple capacity. It goes without saying that it is great news in these tough times to see an industry and company expanding instead of laying of people or asking for bail outs;

- AMC is raising $300m worth of capital to help pay for $250m worth of debt, according to this announcement. “AMC Entertainment Inc. (”AMC” or the “Company”) announced today that it is proposing to issue $300 million aggregate principal amount of senior notes due 2019 (the “Notes”) in a private offering that is exempt from the registration requirements of the Securities Act of 1933, as amended (the “Securities Act”). The Company intends to use a portion of the net proceeds from this private offering to purchase the Company’s outstanding $250 million aggregate principal amount of 8?% Senior Notes due 2012 (the “2012 Notes”)” The difference of $50m will be used for ‘other general corporate purposes‘;

- Two historic cinema buildings in Scotland’s two principal cities, Edinburgh and Glasgow, face demolition. The razing of Clerk Street’s Odeon Cinema (pictures right) has been given the go ahead by Edinburgh’s City Council, but “Proposals to demolish the auditorium of an historic cinema in Edinburgh are “not justified”, according to a report commissioned by Historic Scotland,” reports BBC News. Meanwhile, The Scotsman reports that, “a historic former cinema in Glasgow is facing demolition after fire ripped through it in the early hours of yesterday morning…The Coliseum had fallen into disrepair and was on the Register for Scotland Buildings at Risk list. Originally a theatre, it opened in 1905 and was based on the now demolished Ardwick Empire in Manchester, and seated almost 3,000 people.” It was the first cinema in Glasgow to show ‘talking pictures’, but like all-too-many UK cinemas only survived as a bingo hall in its last 15 yearts of existance.

Popularity: 31% [?]

Cinema News Roundup - 29 May 2009 - Indian theme day


- The stand-off between Indian multiplexes and Bollywood distributors appears to be close to being resolved, according to several news sources. TOI says, “Evidently, it was the producers who first blinked. An industry insider said, “The final settlement reads 50 per cent in the first week, 42.5 per cent in the second week and 35 per cent revenue in the third week for the producer of all films.”" With films taking an average four weeks to launch, don’t expect a Bollywood title next weekend, and while Hollywood has turned the tap back on for its titles, Sony Pictures’ “Angels and Demons” won’t be showing in Indian multiplexes this weekend, playing only in single screens. According to Businessofcinema.com, “sources inform that Sony is quoting revenue sharing terms of 55:45 (Sony:multiplexes), 50:50, 45:55 and 40:60 for the first four weeks to national multiplex chains. “The terms quoted by Sony are not viable and acceptable in the current scenario. As of today, we have not yet signed up with Sony for Angels & Demons,” said a multiplex officer, on condition of anonymity.” For past big Hollywood titles the split was 52:48 first week, but multiplex owners appear to balk at 55:45 for a heavily censored Tom Hanks running around a replica Vatican;

- The end to the Bollywood stand-off will come too late for some, with victims of the impasse to be found on the other side of the globe. The New York Times highlights how ‘A Dispute Half a World Away Darkens a Movie House in Queens’ as the Eagle Cinema (pictures above) in the New York borough went dark for lack of Masala movies. “In Mumbai, India, a seven-week-old strike by film producers has brought Bollywood, that country’s multibillion-dollar film industry, to a halt. The Eagle specializes in first-run Bollywood movies, and without a supply of new films, theaters like it around the world have had to screen old ones, dip into the pricier Hollywood and European film catalogs — or shut down. “You get more frustrated when you have no say in it,” said Mohammad Asif, a Pakistani businessman who helps to manage the 500-seat Eagle, nestled in the heart of a neighborhood thick with immigrants from India, Pakistan and Bangladesh and shops selling products from South Asia. “We’re not part of their problem, but we’re affected.“” Worse then the strike, overseas Bollywood theatres are hurt by piracy, with pirated Bollywood films sold openly in Indian corner shops in a way that they would never get away with if they were selling Hollywood copies;

golf-glen

- But piracy is not deterring Indian film and cinema major Adlabs, whose BIG Cinemas is opening a deluxe five-screen multiplex in Chicago this weekend. This is the first re-built-from-scratch cinema that BIG Cinemas has opened in US, having bought 170+ screens from other operator. From Business Standard, “The multiplex, Big Cinemas-Golf Glen, is located in Niles, Chicago. It will have five screens and a premium lounge. The facility will be digitally connected to Adlabs India, enabling the films to be transferred on fibre optic cable within four to six hours instead of using physical films, a statement issued by the company said.” The cinema will be showing free movies and there’s an opening party with over 1,000 invitees. (Full disclosure: I work for Adlabs, but sadly didn’t get invited for the opening. <sniff>);

- Establishing a foot-hold in Europe, Adlabs has also signed a ground breaking deal with Pathe Cinemas to expand the reach of Bollywood in The Netherlands. From ET, “In the Netherlands, the company will roll out three Big Cinemas screens in Pathé Theaters’ existing megaplexes in Amsterdam, Rotterdam and Hague. “Pathé is a perfect fit in our global strategy to bring Indian movies to Europe and other continents. Starting with the Netherlands, we will explore other countries in Europe,” says Anil Arjun, CEO of Adlabs Films.” With some 700,000 Bollywood fans (of Indian, Pakistani, Afghani, Turkish and Moroccan origin) living in Holland, this market seems ripe for exploitation. (Disclaimer again: I still work for Adlabs, but can take no credit for this deal);

cinepolis-logo - But while Adlabs is going overseas for cinemas, overseas exhibitors are going to India to open screens. Mexican exhibition giant Cinepolis has designs on the Indian multiplex market . THR.com took notice, “Mexican multiplex major Cinepolis will become the first international theatrical player to foray into India with plans to invest about ($78.45 million) to launch 110 screens across eight cities over the next three years to start with. New Delhi-based Cinepolis India country head Milan Saini said Friday that the first property will open in the second half of this year.Cinepolis plans to make India its largest market outside Mexico. Nachos with paneer masala dip anyone?

- Cinepolis might be encouraged by the fact that bad quarterly figures were posted by both Inox (down eight per cent) and Cinemax (down 56 per cent), shares in Indian multiplex operators have been up recently.  From Businessofcinema.com, “Despite low occupancy levels due to the strike and IPL, multiplex companies’ stock prices have been up between 25 - 70 per cent on the Bombay Stock Exchange (BSE). While Inox Leisure’s stock price has been up 69.1 per cent in the last one month from Rs 33.50 to Rs 56.65; Adlabs Films, which operates BIG Cinemas, has seen a 44.71 per cent rise in share price from Rs 236.10 a month back to Rs 341.65 currently. On the other hand, PVR stock price has also seen a rise of 44.23 per cent over the last one month and the stock is quoting at Rs 123.75 currently from Rs 85.80 a month back. Cinemax India witnessed a rise of 38.05 per cent in its stock price from Rs 46.65 to Rs 64.40; whereas Fame India’s stock has been up 25.49 per cent from Rs 12.67 to Rs 15.90.” Don’t buy tickets at the box office - buy shares in the cinemas themselves! (Disclaimer: CelluloidJunkie’s frivolous comments should NEVER be mistaken for sound stock investment advice. Ever.);

- But the stock market surge will not save the fortunes of Mumbai’s decaying single-screen cinemas. From livemint.com, “Along with Regal, New Empire, Eros and New Excelsior cinemas, Liberty constitutes the remainder of Mumbai’s Art Deco cinemas, which dominated the cinema-going scene from their inception in the mid-1930s onwards. But now, faced with hurdles, including a dearth of new releases, as well as hefty entertainment taxes and competition from multiplexes, the survival of these structures, characterized by their geometrical shapes and vibrant colours, is hanging in the balance.” Perhaps one of them will get bought up by Cinepolis and converted to a multiplex, as Adlabs did with Metro cinema. Do your bit for these masterpieces of picturehouse architecture and watch “Angels and Demons” there this weekend.

Popularity: 24% [?]

Daily Cinema Roundup-Thursday 27 May


shrek–With his contract recently extended until 2013 and “Monsters Vs. Aliens” one of the year’s top grossing films so far, DreamWorks Animation CEO Jeffrey Katzenberg has now revealed plans to release five feature films every two years, adding an additional film every other year to its existing two picture a year release schedule.
With today’s news, DWA’s release slate through 2012 now includes eight feature films, including five original films and three sequels based on the company’s existing franchises, Shrek, Madagascar and Kung Fu Panda. And as previously announced, all DWA features will be produced in 3D.
This commitment to 3D content should come as good news for stakeholders, but it could also mean added pressure on theater owners to install digital cinema and 3D capabilities, as well as on those working to advance 3D for the home market.

DWA’s schedule includes:
“How to Train Your Dragon,” based on the book by Cressida Cowell, will be released on March 26, 2010. It will star a cast that includes Jay Baruchel, Gerard Butler, America Ferrera, Jonah Hill and Christopher Mintz-Plasse.
“Shrek Forever After” will be released on May 21, 2010. It features the original cast, including Mike Myers, Eddie Murphy, Cameron Diaz and Antonio Banderas.
“Oobermind” (formerly “Master Mind”) will be released on November 5, 2010. It will star Robert Downey Jr. and Tina Fey.
“Kung Fu Panda: The Kaboom of Doom” will be released on June 3, 2011. Returning is a voice cast that includes Jack Black, Angelina Jolie, Dustin Hoffman, Jackie Chan, Seth Rogen, Lucy Liu and David Cross.
“The Guardians” (working title), based on the forthcoming books by William Joyce, will be released on November 4, 2011.
“Puss In Boots” (working title) will be released on March 30, 2012 and star Antonio Banderas as Puss In Boots and Salma Hayek as Kitty, Puss’ love interest.
–The next Madagascar sequel is due to be released on May 25, 2012. It will find the zoo animals continuing to get back to New York. This time the road takes them through Europe.
–On Nov. 2, 2012, DWA plans to release one of three original projects currently in pre-production at the studio.

–There is more on this news announcement in a Reuters article, reporting that Katzenberg spoke yesterday at the Cowen and Co. Technology and Media and Telecom Conference and predicted that he could get its production budgets down to $130 million (including 3D) for the 2011 films. (“Monsters Vs. Aliens” was estimated to cost $175 million.) The Reuters article also said that Katzenberg expects a positive shift it distribution costs, come 2012 when DWA’s distribution contract with Paramount expires.

–In related box office news, at press time DWA’s debut 3D title “Monsters Vs. Aliens” is just shy of an impressive $194 million in the domestic box office—the highest grossing digital 3D release to date. It had also been the biggest money maker of the year so far, but today it was just passed by the Starship Enterprise. “Star Trek” reached $194.8 million. “Monsters” will surrender the majority of 3D screens this weekend to Disney/Pixar’s “Up.”

images2Dolby announced new 3D installations this week: The Empire Leicester Square in London has become Europe’s first auditorium to use the new Dolby 3D Digital Cinema large screen system.
The company reported that the new Dolby 3D large screen solution combined with Barco’s digital cinema twin-projector allows exhibitors to project Dolby 3D onto standard, non-silver screens ranging from 12.5 to 21 metres, surpassing the previous size limit of 12 metres. The Empire Leicester Square, one of the UK’s oldest and largest cinema venues, offers a 20-metre screen.
In related news, Dolby reported that Sundance Kabuki Cinemas in San Francisco has installed Dolby 3D Digital Cinema in its 160-seat auditorium, in time for Disney/Pixar’s “Up” opening.

images-1–Universal Studios Home Entertainment will release director Henry Selick’s stop-motion animated feature “Coraline” on Blu-ray Hi-Def combo pack, 2-Disc Collector’s Edition DVD and single disc DVD on July 21.
All editions feature both the 2-D and 3-D versions of the film and four pairs of 3-D glasses, making “Coraline” the next 3D home release to watch. In theatres, digital 3D release “Coraline” made $75. 2 million in North America and $85.2 million worldwide.

Popularity: 41% [?]

Screenvision and National CineMedia In Merger Talks


Screenvision LogoLess than a week after denying bankruptcy rumors that caused the stock price of French conglomerate Thomson SA to plummet 15%, the company has moved aggressively to sell off its cinema advertising unit Screenvision.  Industry chatter that the Thomson subsidiary has entered talks to merge with its chief competitor, National CineMedia (NCM), may turn out to be more than just rumor and speculation.  That is if you believe USA Today, which published a story about the potential merger on Monday.

A merger between Screenvision and NCM seems unimaginable, if not impossible, given the two firms majority share of the North American cinema advertising business.  Surely there will be some regulatory group that will object to having only one company control most of the profitable advertising placement in the country’s leading movie theatres.  This issue didn’t escape USA Today either who quoted Lazard Capital Markets Analyst Barton Crockett as saying:

“I’m not sure that (a combination) is possible from an antitrust perspective.  It would affect some advertisers, studios and independent theater chains that like to play those two (companies) against each other.”

Read More »

Popularity: 22% [?]

Disney Promotes 3D with Inflatable Theater


Disney's 'A Christmas Carol' Train TourYou’ve got to hand it to Disney for creating another innovative way to promote 3D.
To raise awareness of the format and the studio’s upcoming stereoscopic release “A Christmas Carol,” Disney has put together a 40-city promotional tour that will travel by train.
As part of the exhibition, at each stop Disney will put up an inflatable 3D theater that was specially developed for the tour with technology suppliers Dolby and Barco. The 50x 50 ft. theater stands 25 ft. high and can be erected in less than six hours, execs said.
Disney's 'A Christmas Carol' Train TourThe theater uses the Dolby 3D system, and its gear includes two Barco DP2000 digital projectors, Dolby servers and a Dolby sound system. There is freestanding 18 by 17½ ft. screen and seating for 125.
Here, guests preview 3D clips from Robert Zemeckis’ “A Christmas Carol,” which opens Nov. 6.
The clever theater design will no doubt have plenty of additional applications.
The “Christmas Carol Train Tour” opened over Memorial Day weekend at Los Angeles’ Union Station and wraps the weekend of Oct. 30 in New York. The tour schedule can be found here

Popularity: 38% [?]

Box Office Review-Sunday 24 May


Over the U.S. Memorial Day weekend, “Night at the Museum: Battle of the Smithsonian” debuted at the top of the domestic box office with an estimated $53.5 million, just ahead of another new release, “Terminator Salvation,” with an estimated $43 million.
With its Thursday opening day, the “Terminator” total is now at $56.4 million. The “Museum” opening including 160 Imax screens in North America.
monstersMeanwhile, the Starship Enterprise is chasing ‘Aliens.” The top grossing film of the year is Dreamworks Animation’s 3D “Monsters vs. Aliens,” which in its ninth week has now brought in $193 million in the domestic market. “Star Trek” is in the number two position with $183.6 million.
On May 29, most of the digital 3D screens will be turned over to Disney/Pixar’s “Up.”

Popularity: 20% [?]

Daily Cinema Roundup-Tuesday 19 May


barco_logoBarco has enterted into a supply agreement with Kodak to provide exhibitors fully integrated digital cinema systems that combine Barco digital cinema projectors and Kodak’s digital screen management servers and theater management systems.
new-digital-cinema-logo2“Barco has a long-term commitment to high quality projection technology in digital cinema,” said Les Moore, chief operating officer for Kodak Digital Cinema. “We are already working with them in a number of multiplexes in the United States and beyond. By combining Barco’s capabilities with ours, we can jointly provide a complete solution to the marketplace. This new agreement will be a good fit for both companies and for our customers worldwide.”
According to this morning’s announcement, Barco could deliver up to 10,000 digital cinema projectors to support Kodak’s worldwide deployment.

–Lionsgate’s “My Bloody Valentine 3D,” which grossed $51.5 million in the box office, largely from the digital 3D screens, comes out today in anaglyph 3D on Blu-Ray Disc and DVD. Opinions have been mixed about anaglyph and whether it will help or hinder interest in digital 3D. Sales of this release will be something to watch.

Popularity: 28% [?]

Daily Cinema Roundup-Monday 18 May


regal-entertainment1–Sony and Regal released a press release this morning, officially announcing that Regal will install the Sony 4K digital projections systems across its entire circuit. (See Celluloid Junkie’s Friday post below on this news).
According to the release, the installation of the systems is expected to take 3-5 years, but the financing is being handled through DCIP. So the question is, when will installations start?
There is still no word on DCIP securing the needed funding to begin its planned wide rollout. DCIP represents AMC, which also plans to deploy Sony technology; as well as Regal and Cinemark.
images1Sony also reported that approximately 1,500 of the Regal screens will be outfitted for 3D using Sony’s dual-lens adaptor technology.
Amy Miles, Regal Entertainment Group’s incoming chief executive officer, is quoted in the press release as saying: “The rollout of these Sony 4K systems gives Regal the opportunity to utilize the latest technology to provide our patrons the best available presentation. Sony’s state-of-the-art 4K systems produce the highest levels of resolution, contrast and overall image quality.”

–Another example of the growing interest and potential of alternative content, The Financial Times is reporting that a June 25 production of Racine’s Phèdre at London’s National Theatre is to be screened live in 170 cinemas worldwide. Dame Helen Mirren stars in the production, which according to the article is nearly sold out in the d-cinema venues. See the complete article, titled “British Theatre to be Seen Around World,” here

–An interesting feature on CNN Money/Fortune titled “Every Blog Becomes a Cinema” examines a new model of distribution, as well as advertising. SnagFilms aims to distribute documentaries—which have always been challenged to find a theatrical release—on the Internet. The article is here

smpte_logo1–Call for Papers: SMPTE is seeking proposals for technical papers and tutorials for the 2009 SMPTE Technical Conference & Exhibition, 27-29 October in Hollywood.
The organization is seeking papers on a range of topics including digital cinema exhibition, d-cinema production and post, advancements in film technologies, content security and stereoscopic 3D Imaging.
Interested parties are invited to submit a one-page abstract, no later than June 12. Further details on how to submit a proposal are here

image003Call for Entries: The Hollywood Post Alliance has issued a call for entries for the Engineering Excellence Award, part of the 4th Annual HPA Awards. The call for entries is now open and will run through July 1. Entrants will be given the opportunity to present their technology during the Engineering Judging Day.
The HPA Awards also accepts entries in categories for compositing, DI/color grading, editing, audio post, as well as for the new Judges Award for Creativity and Innovation in Post Production. For more, see the website here

Popularity: 35% [?]

Box Office Review-Sunday 17 May


Sony/Columbia’s adaptation of Dan Brown novel “Angels and Demons” brought in $152.3 million worldwide in its opening weekend, including a No. 1 opening at the US box office with $48 million from 3,527 theaters.

images“Angels and Demons” was released as a 4K DCP, per a 2008 Sony plan to release the majority of its filmed productions in the 4K format. “Salt” and “The Green Hornet” are among the expected upcoming 4K titles.

Interesting timing, since word is spreading that Regal chose Sony 4K digital cinema projectors for its circuit (see Celluloid Junkie post below). 2K DCPs are the most commonly used. With AMC and now Regal planning to go with 4K projection, will a shift to more 4K DCPs be on the horizon?

Meanwhile, Regal’s rollout schedule—when revealed–may serve as an indicator of when the 3D screen availability might begin to loosen up.

Dreamworks Animation’s 3D “Monsters vs. Aliens” continued to perform in its eighth week. The title finished seventh for the weekend, earning $3 million in 1,951 theaters and bringing its domestic total to $190.5 million. It has reached $333.5 million worldwide.

“Monsters” had two weeks to go before Disney/Pixar’s “Up” grabs the 3D ready screens for its May 29 opening. “Up” is Pixar’s 10th CG feature and first in digital 3D.

Meanwhile, Paramount’s “Star Trek” has climbed to $147.6 million in North America and $196.9 worldwide, and “X-Men Origins: Wolverine” has reached $151.1 million in the domestic market and $274.1 worldwide. Onion News Network offered its take on the “Star Trek” release, see below:

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Release News: A remake of the 1984 musical “Footloose”—sans casting news—has been given a release date: June 18, 2010. We’re going to assume that there won’t be an announcement that it will be filmed in 3D, as the “Footloose” redo will share its release date with Disney/Pixar’s “Toy Story 3.”

Popularity: 14% [?]